Online Promotional Strategies For Start Up Entrepreneurs

As a small business owner are you looking at promotional strategies that could, while giving you a steady stream of prospects can also save costs?

Do you know that thousands of website owners use few simple techniques to generate targeted visitors to their websites without spending a penny on advertising? Yes. It is the webs most well kept marketing secret.

These are the strategies used by fortune 500 companies as well as some of the most successful internet marketing wizards. The principle behind this incredible internet marketing strategy is first GIVE and then GET. When used effectively, the results could be mind boggling.

How Does This Strategy Work?

Imagine for a moment that you are selling insurance. It is just an illustration. It could be a healthcare product, credit cards, housing or innumerable other loans or anything under the bright blue skies. The moment you talk of insurance to any prospect who is already hunted (pardon my term hunted. that is what a prospect feels about sales approaches) day in and day out by insurance sales persons, immediately erects a barrier and comes up with innumerable excuses for not wanting insurance.

Now there is another way. You offer people valuable information about choosing the right insurance in the form of a free report, an article, or a book. Would people take it? They definitely would. Because they are under no obligation or pressure to buy anything in the first place. They are also getting a benefit which is valuable information about choosing the right kind insurance.

Now this free information product that you offer has subtle messages or links to your website with your address and phone no's as the sponsor of the book. The person reading the book has already started to build a good image about you because you have offered him valuable information which is going to benefit him. He is obliged to you for the free service that you have rendered him. So he is more likely to call you if he needs your product than any other competing product.

Let's assume for a moment he does not require insurance. But just because he appreciates the valuable information contained in your info product he forwards it to five more of his friends or relatives. Your information with your ads has now been exposed to 6 persons whereas you gave it to only one with no involvement of time, money, or effort. These five people again find the information valuable and each person shares it with 5 more of their friends. Now you have reached 31 more people. This way it continues on may be not in the same arithmetical progression mentioned here. It could be more or less. But be rest assured you have created a viral advertising tool that keeps moving and replicating and spreads across.

We have taken an example of an ebook, e-report, or white paper. In the case of an article it works slightly differently. An article is published in ezines like this one with a huge readership. Whoever likes the article can of course forward it to their friends. But a content syndication site also has thousands of other ezine owners visiting it for content. So an article which is preapproved by the author gets published and in turn they keep being republished in hundreds of sites with the authors link in the article.

Now do you see what an exciting promotional strategy this could be that has very little cost implications while reaching a wide national or global audience making your cash registers ring.

R.G. Srinivasan is a management professional. He is also the author of eBooks, publishes 3 popular blogs on management thoughts, home businesses, and health.

You can check out his blog at http://management-thoughts.blogspot.com.

executive chauffeured services Bradford .. Madison to Airport car
In The News:

Getting virus alerts on your iPhone? Tech expert Kurt “CyberGuy" Knutsson helps you learn how to handle fake scam alerts and boost security.
Tech expert Kurt “CyberGuy" Knutsson says opening emails is safe, but risks arise from interacting with links, attachments or HTML content.
Tech expert Kurt “CyberGuy" Knutsson reveals four signs of compromised Social Security numbers and offers five steps to protect yourself.
Tech expert Kurt “CyberGuy" Knutsson discusses how MAB Robotics' Honey Badger 4.0, a versatile robot, now walks underwater with amphibious skills.
An updated Android trojan called FakeCall hijacks bank calls. Tech expert Kurt “CyberGuy" Knutsson says Android phone manufacturers and Google need to step up their game on security.
The Massimo Modular E9 is a sleek, smart and comfy tiny home in 409 square feet. Tech expert Kurt “CyberGuy" Knutsson takes a closer look at what the future of housing might look like.
Every stock trader should consider a virtual private network to safeguard their trading, according to tech guru Kurt "CyberGuy" Knutsson.
Apple recently announced its new lineup of Macs and rolled out Apple Intelligence, its latest artificial intelligence-powered feature for its products.
A Swiss-engineered robot can climb ladders, showing why it's at the cutting edge of autonomous robotic solutions for harsh industrial settings.
Kurt "CyberGuy" Knutsson presents the cities targeted most by robocalls, why this is happening and what you can do about it to protect your privacy.
Stay up to date on the latest AI technology advancements and learn about the challenges and opportunities AI presents
Kurt "CyberGuy" Knutsson shares tips and suggestions for how to get the best use out of the updated Calendar app available with the latest iOS update.
Your Social Security number, your unique identifier used for many purposes, has likely been leaked on the Dark Web; here are some steps you can take to protect yourself.
Researchers have developed a new technology that creates strong, sticky fibers capable of lifting objects and capturing things from a distance.
Smart rings track the same things that smartwatches do, including steps, sleep and a general overview of your overall health, and they tend have more battery life than smartwatches.
Researchers have developed a robotic finger that can perform routine medical exams like those conducted by doctors, helping to address the growing shortage of trained professionals.
Stay up to date on the latest AI technology advancements and learn about the challenges and opportunities AI presents now and for the future.
Insurance administrative services company Landmark Admin reported that a data breach from a May cyberattack affected over 800,000 people.
Sotheby's will auction the first artwork created by Ai-Da, the world's first robot artist created in 2019 by British gallerist Aidan Meller.
More than 250 million users of the Verizon Messages app will have to switch to another app. Verizon is shutting down Messages in the next month.
Tech expert Kurt “CyberGuy" Knutsson provides a list of 10 celebrities who are the most targeted by deepfake scams, including Tom Hanks.
Tech expert Kurt “CyberGuy" Knutsson discusses how Vast's Haven-1, launching in 2025, transforms space living with human-centric design.
UnitedHealth confirms over 100 million Change Healthcare users had their data stolen. Kurt “CyberGuy" Knutsson reveals what happened and what caused the breach.
Tech expert Kurt “CyberGuy" Knutsson explains how iOS 18 brings new text formatting and animated effects to the Messages app.
Whether you're a social media veteran or novice, Facebook friend request scams are common. Kurt the CyberGuy provides tips to keep your account safe.

Marketing Tips for Your Web Site

Here are some simple and easy tips on how to... Read More

How To Get Valuable Feedback From Your Customers

You can learn many things you didn't know about your... Read More

Local Business Website Promotion - How to Skyrocket Your Business with Area Specific Traffic

If you are a local business that gets most of... Read More

3 Fast Ways To Get Free Content For Your Home Based Business Website

Is your website looking alittle bare? It's okay, you're about... Read More

X-Ray Specs, Turning 30, and Achieving Website Success

I was writing the final chapter of my book on... Read More

Do Not Build A Website Until You Have Researched Your Keywords

Imagine that you have a $25,000 marketing budget for your... Read More

1 Seldom Discussed Method Of Web Promotion

So you've made the perfect web site (in your eyes... Read More

Build Your Own Online Network

Many online business owners and marketers use a variety of... Read More

Marketing Your Web Site the Right Way is a Worthwhile Investment

I admit it, I have a problem. I'm a control... Read More

Capturing Leads on Traffic Exchanges

There are 3 basic components to capturing leads on free... Read More

Web Site Promotion: 42 Deadly Ad Copy Sins To Avoid, To Ensure Rapid Success

Most people who are not doing well on the internet... Read More

7 Ways to Promote Your Website Locally

Now that you've built your new website you can sit... Read More

Internet Directories to Improve Link Popularity

Description: one way of jumpstarting you link campaign is to... Read More

Internet Advertising Solutions: 10 Things To Barter For, Before Buying

Before you spend your hard earned money, why not first... Read More

Improve Your Website In 3 Simple Ways

You may already have thought about the following 3 ways... Read More

10 Ways To Extend The Reach Of Your Site

Successful websites extend their reach far and wide! They build... Read More

Effective Affordable Website Promotion Can Be Achieved

Seeking effective affordable website promotion should begin with listing your... Read More

Track or Perish

Who me? Track?Now I realize some turn a blind eye... Read More

Reciprocal Link versus Value Exchange

Most webmasters are familiar with the concept of reciprocal linking.... Read More

Successful Promotion is a State of Mind

Every good marketing plan should have a section on ongoing... Read More

Three Ways to Market Your Web Site Effectively

1. Tell people you have a siteThis might seem blindingly... Read More

Culture and Website Localization

Culture and Website Localization With the rise... Read More

Why You Should Market Your Website

One of the great advantages of advertising and marketing on... Read More

Marketing Your Business: Our Top Eight Tips

How to market your business? It needs your continual effort.... Read More

Outsourcing Website Services - Can Your Business Benefit?

Would it surprise you to know that Compaq Computer? outsources?... Read More

O'Hare Chicago prom limo ..