If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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What does it take to grow a business and run... Read More
Providing high quality customer service is a must for any... Read More
Running a business, whether large, small or in your home,... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle,... Read More
You need to be visible to attract customers, right? But... Read More
Microfiber cleaning towels have been around for about ten years... Read More
There is a great deal of abuse going on in... Read More
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One of the hidden perks of raising six children is... Read More
Search Engines account for almost 90% of all web traffic!In... Read More
A suggestion box is a really good idea for your... Read More
Hogwash!That's what I say to people who tell me that... Read More
Hi, Charles...here, Your Cap and t-shirt guy From Texas. How... Read More
In the world today, many people are further in debt... Read More
Contrary to popular belief, small businesses can survive a crazy... Read More
Entrepreneurs are hardy stock. But sometimes hardiness can get you... Read More
Are you thinking of starting a small pressure washer business... Read More
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Every business plan book tells you how the Executive Summary... Read More
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If you plan to upgrade your workshop into an Authorized... Read More
In the first part of this article I put forward... Read More
Many government department heads are on the take. Oh they'll... Read More
Everyone is talking about small businesses. In 1993, when it... Read More
A career coach could be simply defined your job seeking... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle,... Read More
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Why do you need an account plan?When you first decide... Read More
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If you're like the rest of us, you've spent a... Read More
Should you buy a business opportunity or Franchise if you... Read More
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1. Don't Spend Too Much Time PlanningWhen you are entering... Read More
What is Business Valuation? The term business valuation is the... Read More
While there are few career paths that some would call... Read More
The air in my client's office nearly crackled with her... Read More
As a specialist in getting restaurants open, it is surprising... Read More
Financial Consultants are one of the fastest growing industries today.... Read More
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Small Business, Big Business ? What's the Diff?Well a lot... Read More
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Many have not experienced a fire up close. One year... Read More
Most new small businesses won't be in business this time... Read More
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You'd like to go into business for yourself, and believe... Read More
A tongue-in-cheek look at the skills required to operate a... Read More
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