If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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Outsourcing is the strategic use of outside resources to perform... Read More
You can't imagine how many people ask me how I... Read More
One of the most common horrific mistakes a business can... Read More
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Here's why 'WHY' is such a profit-making marketing trigger."Stop taking... Read More
Should your business have a toll free number for customers... Read More
Deciding to start your own franchise is just one of... Read More
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So what exactly is a "Small Business Lone Ranger?" A... Read More
Q: I'm curious. What is the dumbest business question you've... Read More
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Small business owners can relieve a lot of their own... Read More
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Nothing can drive a business down faster than customers who... Read More
What's your job profitability? Do you know?Many business owners are... Read More
Franchising is the fastest way to build small businesses, provide... Read More
Business consulting opportunities might be just what your are looking... Read More
Have Some Time to Yourself One of the most important... Read More
If you're just ramping up your small business email newsletter,... Read More
So you think you're not justified in taking time away... Read More
1. Don't Spend Too Much Time PlanningWhen you are entering... Read More
Remember the cleaning business is all about time ratio to... Read More
Approximately 200,000 new businesses are started each year. More people... Read More
If you have ever had your antique shop or mall... Read More
Incredible as it sounds, you have a goldmine of free... Read More
In many industries, image is one of the last things... Read More
In today's fast paced marketplace it is easy to neglect... Read More
It is imperative to have your business legally prepared. How... Read More
Is this you?You dreamed of owning your own business, doing... Read More
Manufactured and Mobile Home owners know that the weather this... Read More
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Small Business, Big Business ? What's the Diff?Well a lot... Read More
Take advantage of world politics today and start your own... Read More
Many pressure washing companies will be glad to take on... Read More
When should you create a foundation in order to solidify... Read More
Great question!Freeing your time is an indisputably key element in... Read More
Would it help you as a real estate investor to... Read More
When small businesses fail, the wreckage is often assigned to... Read More
Want your small business to flip instead of flop?! Statistically... Read More
Think of your business as a living, breathing, organism. It... Read More
The bad things starts with the letter 'O'?.like Obstacles, Obstruction,... Read More
The FTC Franchise Rule maybe changed, as the Federal trade... Read More
One way to determine your companies mission statement is based... Read More
At one point or another, almost every business runs short... Read More
Why should you describe your business to others in 5... Read More
The key to organizational focus and helping those who need... Read More
If you run a pressure washer business you need complete... Read More
Whether it has been thrust upon you by external market... Read More
A successful joint venture marketing effort is the goal of... Read More
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