If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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What's your job profitability? I meet with business owners every... Read More
One of the great challenges for independent professionals and small... Read More
1. Don't Spend Too Much Time PlanningWhen you are entering... Read More
What is a guru?A guru is a teacher. A mentor.... Read More
Most small business owners are faced with so many responsibilities... Read More
When a regulator finds a target to go after to... Read More
Many small companies work very hard to get new accounts.... Read More
One major issue not being addressed right now in the... Read More
-- The One Pager Shortcut Series --An effective and compelling... Read More
Pity parties are nothing new. In fact, we do it... Read More
Many have not experienced a fire up close. One year... Read More
What is a Virtual Assistant?? A Virtual Assistant is that... Read More
The Federal Trade Commission is assisting competitor to cheat and... Read More
No matter type of business you operate you've got to... Read More
When you go into business for yourself, there are many... Read More
Do you promote yourself as offering prompt, reliable and quality... Read More
If you are the boss and you think your job... Read More
Since you own a business you probably have liability insurance... Read More
Think the best way to get more customers is to... Read More
If you interviewed business owners of failed businesses, a majority... Read More
Why are Chambers a good launching pad?Chambers provide you with... Read More
Is it right for you?If you decide to advertise your... Read More
Many job applicants want a job but often do not... Read More
The Federal Trade Commission which governs the franchise industry thru... Read More
Achieving real success should be the goal of any good... Read More
Many job applicants want a job but often do not... Read More
Remember the training programs, seminars, and workshops you had to... Read More
In my 18 years of consulting I have heard it... Read More
Are you a small business owner who wants to expand... Read More
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Do you have all the customers your business can use?The... Read More
So often small service businesses fail to exploit niches, which... Read More
Cleaning the trailers towed by big trucks is not easy,... Read More
(Although this article is geared towards small business owners, the... Read More
If you want to start a business in 2005, and... Read More
You can provide affordable health care plans to your employees.... Read More
Get maximum results with minimum effort. Sounds great doesn't it?... Read More
As you may know, there are many ways to incorporate... Read More
For many small businesses, the "S" corporation is the business... Read More
When working properly, computers enable small businesses to make big... Read More
It's a commonly quoted statistic: 80% of all small businesses... Read More
Now that you have invested your time, energy and money... Read More
Becoming a contractor or sub-contractor for the U.S. government can... Read More
One of the hidden perks of raising six children is... Read More
Does your company have a community relation strategy? Have you... Read More
In the Truck Washing Business every single type of vehicle... Read More
As a specialist in getting restaurants open, it is surprising... Read More
How do you find groups that are in need of... Read More
Great question!Freeing your time is an indisputably key element in... Read More
One of the primary concerns all small businesses have is... Read More
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