If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
|
|||||
|
|
|
How is your pipeline structured?I assume most of you have... Read More
Are you a motivational speaker who consistently gets rave reviews... Read More
If you ask most small business owners what priority CRM... Read More
Motivational author and speaker Jim Rohn says that for a... Read More
Many experienced auto detailing professionals who have started out using... Read More
It has been said that the only constant is change.... Read More
Why should you describe your business to others in 5... Read More
Early in my career, I wrote an article for a... Read More
Disclosure laws in franchising are suppose to help the consumer.... Read More
"I don't know the key to success, but the key... Read More
We all know that competition is an ugly word but... Read More
How often has someone thought of starting a business based... Read More
Becoming a contractor or sub-contractor for the U.S. government can... Read More
Commonly folks have asked me what the technical difference is... Read More
Part of the power plan is making sure you have... Read More
A Brilliant Marketing Idea... sounds great but what is it?... Read More
Achieving real success should be the goal of any good... Read More
Shopping for a franchise is easy if you know what... Read More
How do marine type businesses start? Have you ever thought... Read More
The start of a new year is a time for... Read More
Have you been searching for the perfect home-based business? I... Read More
"Order Now!" "Your Business Will Fail If You Don't Have... Read More
Every employee would like to earn as high a salary... Read More
There's no question that hard work and a little luck... Read More
Since you own a business you probably have liability insurance... Read More
The way you manage your money is one of the... Read More
If I had $1.00 every time I heard someone say... Read More
So it's time to invest some finances into advertising your... Read More
When do you need to get more involved with the... Read More
Database Problems in MarketingI have been working on a direct... Read More
In a quest for customers and to keep those customers,... Read More
It appears the mini-blimp indoor theme and concept is making... Read More
The Dynamics of Daylight Savings Time changes the way we... Read More
I have to admit, I was curious. When I saw... Read More
Fuel prices these days are quite high and they take... Read More
One of the primary concerns all small businesses have is... Read More
There are both fixed and mobile detailers. Consumers often will... Read More
What would happen if you decided to take an extended... Read More
Hogwash!That's what I say to people who tell me that... Read More
Here are some sound debt collection techniques that can be... Read More
Never underestimate the power of perception! Perception plays a major... Read More
My clients and many of my readers are small and... Read More
When working from home, it is usual to find that... Read More
Everything starts with a business plan: If you don't have... Read More
Outsourcing is the strategic use of outside resources to perform... Read More
Who is responsible for maintaining the business relationship?Nurturing a business... Read More
1. There Are No "gimmes" ? They count two-foot putts... Read More
It's the dream of every person who starts a business... Read More
Cash flow. To stay in business, you've got to keep... Read More
There were only an estimated 1800 active franchisors in this... Read More
Small Business |