If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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Here's why 'WHY' is such a profit-making marketing trigger."Stop taking... Read More
A thing worth doing is worth doing badly. Yes I... Read More
You're pretty proud of yourself! After all, only four months... Read More
The easiest way to lift profits is to cut the... Read More
A common hazard faced by new entrepreneurs is a lack... Read More
Canon City, Colorado is known for it's 6 Prisons; State... Read More
Just as you are about to say "good-bye" to your... Read More
Do you spend every waking minute in your business? Do... Read More
In today's economic climate, the first priority for the small... Read More
Some marine biologists feel that the concentration of dead marine... Read More
There will come a time in your business where you... Read More
Your on-line success is based on your efforts and yours... Read More
One of the major complaints in the QSR Quick Service-Fast... Read More
In my 18 years of consulting I have heard it... Read More
As a practitioner and student of Small Business Marketing, I... Read More
"Inch by inch, row by row...that's the way my garden... Read More
Due to the over regulation in the Franchising Industry and... Read More
We all know how glorious those first warm days of... Read More
Everyday, customers and business owners are bombarded with billboards, logos,... Read More
Many times small businesses want to expand their businesses and... Read More
Obtaining a business credit card enables the small business owner... Read More
When a person knows and knows not that he knows.... Read More
The challenges of the small business owner are well documented.... Read More
Starting the blind cleaning business is one of the best... Read More
The FTC- Mighty Federal Trade Commission has unilaterally decided to... Read More
Many people ask how many graphs or charts they should... Read More
I was floored! I couldn't believe what they were saying!... Read More
Think of all of your business ideas as tiny seeds... Read More
Contrary to popular belief, small businesses can survive a crazy... Read More
A few years ago, I visited Beijing for the first... Read More
Your grandfather probably told you to "learn something new everyday".... Read More
How many hours do you work a week? When was... Read More
There are many factors to be considered when you are... Read More
Most new small businesses won't be in business this time... Read More
We were more than excited. Our women's doubles tennis team... Read More
When starting a business, you have to determine the method... Read More
When the recent Games of the XXVIII Olympiad came to... Read More
There are many choices when thinking about a small business... Read More
Car Wash Crime in the Hood. Apparently not everyone is... Read More
One major issue not being addressed right now in the... Read More
Many new ventures are preoccupied with all the money they... Read More
It is imperative to have your business legally prepared. How... Read More
You make the decision to go into business and for... Read More
Are you a home or small business owner and you're... Read More
What's your job profitability? Do you know?Many business owners are... Read More
Every business regardless of size needs a "Business Image Manual"... Read More
The start of a new year is a time for... Read More
Grow your Professional Organizer business by branching out into related... Read More
As long as you eat and breathe you will stay... Read More
The last time I spoke and went into a bit... Read More
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