If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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You can't imagine how many people ask me how I... Read More
What are the 5 best ways to gain new contacts?There... Read More
When working properly, computers enable small businesses to make big... Read More
Many small businesses do quite well due to the blood,... Read More
In today's economic climate, the first priority for the small... Read More
Fuel prices these days are quite high and they take... Read More
You may find this Newsletter a little long winded but... Read More
Nothing can drive a business down faster than customers who... Read More
Car Wash Crime in the Hood. Apparently not everyone is... Read More
When you awoke this morning, you found yourself buzzing with... Read More
We all know that a building has to have a... Read More
The FTC- Mighty Federal Trade Commission has unilaterally decided to... Read More
When you feel like you're always busy working on your... Read More
Mobile detailers will find themselves with lots of competition even... Read More
Sometimes the simple businesses are the ones, which make good... Read More
You know what makes me really happy? Drinking a Starbucks... Read More
The book, "Become the Squeaky Wheel," by New Hampshire author... Read More
If you intend to franchise your company you will need... Read More
Before you want to build your business, you need to... Read More
As long as you eat and breathe you will stay... Read More
Buyers want both online and local information about where to... Read More
One way to determine your companies mission statement is based... Read More
As a Boat Detailing Specialist, you may want to offer... Read More
It is an American dream to own a business. But... Read More
Where do you look for the appropriate alliance?One of the... Read More
The Dynamics of Daylight Savings Time changes the way we... Read More
The key to organizational focus and helping those who need... Read More
Does your small business have a banking and credit card... Read More
I have a confession to make. My name is Caroline... Read More
Senior citizens are generally not a large marketing segment for... Read More
There are almost as many opinions and views on marketing... Read More
Everyday more web based companies enter the business scene. The... Read More
Writing a business plan is a fundamental step to ensuring... Read More
The bad things starts with the letter 'O'?.like Obstacles, Obstruction,... Read More
WHEN you are operating or planning a small business that... Read More
Having their own business is something many millions of people... Read More
If you are a small business you know that you... Read More
It's the dream of every person who starts a business... Read More
Are the promoters and consultants destroying the market for Reverse... Read More
Q: I really want to start my own business, but... Read More
Everything starts with a business plan: If you don't have... Read More
Get maximum results with minimum effort. Sounds great doesn't it?... Read More
The restaurant industry in the United States employs an estimated... Read More
In today's fast paced marketplace it is easy to neglect... Read More
Becoming a contractor or sub-contractor for the U.S. government can... Read More
Expanding your business requires you to take a good hard... Read More
Why Alliances FailWhen do you know an alliance is falling... Read More
Many government department heads are on the take. Oh they'll... Read More
The choice of financing is an important determinant of whether... Read More
As a business owner, you already know how important it... Read More
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