Home
>
Small Business
>
Three Ways to Add Leverage to Your Small Business

Three Ways to Add Leverage to Your Small Business

Remember those drawings from science class of how a lever works?

The lever was a long bar that rested atop a triangularly shaped fulcrum. One end of the lever was underneath the object to be raised. The other end of the lever was where downward force was applied to raise the object at the other end. The keys to whether or not the lever could raise the object were: 1) the distance of the fulcrum from the object to be raised, 2) the length of the lever, and 3) the force applied to the fulcrum.

In short, the longer the lever and the more force applied, the easier and faster you can move the object.

When mapping this diagram to the business of an independent professional, we find:

The professional is the fulcrum
The object to be moved is the business objective to be achieved
The lever is the resource to be amplifed
The downward force can be a body of knowledge or expertise; external resources (such as mentors/coaches, training, experts, etc.); an investment of time or money; the use of skills, tools, or talents; and the use of systems, processes, procedures, and structures.

Here are 3 of the many ways in which you can employ leverage in your business:

Take your resources and repurpose or reuse them in new and innovative ways to add to your services, products, or resources. Hence, the body of knowledge represented by the original resource is multiplied into several services/products/resources for your business. For example, I could take this article and use it both in my ezine and on my web site. I could also make it into an eclass by expanding it with calls to action on the part of the reader. Once it is expanded into an eclass, it's just another step into making it a web-based class. From there I could take it into being a multi-session teleclass or an on-site seminar.
Can you see that without much additional effort you can take one resource and multiply it into 5 or 6 additional resources for your business?

Take a resource and percolate it through multiple businesses for increased visibility.
For example, I could take this article and post it on several web sites that provided content for others to put in their ezines or on their web sites. I could also directly contact the webmasters at several of the bigger web sites that service my same target market of independent professionals and offer them the use of the article on their web site. Bingo! One article, multiple places of exposure.

Tap into other forces to achieve a desired objective.
For example, if you want to short-circuit the learning process on a particular business subject, you can hire a mentor or coach, attend a workshop or seminar, or buy a book or tape training series. In this way you are using the power of other people's knowledge and experience to speed your learning. And speed of learning is just another type of leverage.

The ultimate purpose of applying leverage in your business is to achieve your desired objectives with more speed and less effort. Where are you missing opportunities to apply the power of leverage in your business?

____________________________________________

Rose Hill, Founder and Owner,of Biz Whiz Expert (http://www.solobizville.com) and Team Member of Solo-E.Com (http://www.solobizville.com) has been self-employed since 1990. Knowing how to run corporate departments and how to market corporate entities, products, and services did nothing to prepare her for successfully running and marketing a one-person business. That is why Rose created the SoloBizVille and SoloBizU community - to specifically to help solo entrepreneurs jumpstart their business success without all the trial-and-error learning.

____________________________________________

*********** Find more articles like this at http://www.solobizville.com ? Keeping Solo Entrepreneurs Juiced in Business and in Life. Our team of Solo Entrepreneurs are comprised of small business experts who support others in finding business success with the flexibility and freedom to have a life, too. Network with other freelancers, self-employed and Solo Entrepreneurs in our forums, enjoy our articles and newsletter, and find other online training opportunities. *****

cleaning team near Winnetka ..

In The News:

Researchers discover phishing scam using invisible characters to evade email security, with protection tips including password managers and two-factor authentication.

iPhone and Android users can reduce battery drain and data usage by restricting Background App Refresh to Wi-Fi connections instead of mobile networks.

Scammers nearly stole an Apple account by exploiting the support system with authentic-looking tickets and phone calls, users can protect themselves with safety steps.

FoloToy restored sales of its AI teddy bear Kumma after a weeklong suspension following safety group findings of risky and inappropriate responses to children.

Threat intelligence firm Synthient uncovers one of the largest password exposures ever, prompting immediate security recommendations.

Viral video shared by Elon Musk shows Tesla's Optimus humanoid robots performing tasks from cooking to construction, garnering over 58.5 million views on social media.

Chinese hackers used Anthropic's Claude AI to launch autonomous cyberattacks on 30 organizations worldwide, marking a major shift in cybersecurity threats.

Apple's new Sleep Score feature gives you a rating for your nightly rest quality. Learn how to set it up on your Apple Watch and iPhone today.

Essential phone settings to enable before losing your device, including Find My network, location services and security features for iPhone and Android.

The Fox News AI Newsletter gives readers the latest AI technology advancements, covering the challenges and opportunities AI presents.

Cybersecurity research shows weak passwords remain a major threat, with simple patterns and number sequences putting millions of accounts at risk.

New Android malware BankBot YNRK silences phones, steals banking data and drains crypto wallets automatically. Learn how this advanced threat works.

FDA approves first human trial for Paradromics' brain-computer interface that could restore speech for paralyzed patients through neural technology.

New phishing platform QRR targets Microsoft 365 users across 1,000 domains in 90 countries. Learn how to spot fake login pages and protect your accounts.

OpenTable now uses AI to track your dining habits and share insights with restaurants. Learn what data they collect and how to protect your privacy.

Google's discontinued Nest thermostats still secretly upload home data to company servers despite losing smart features, raising serious privacy concerns.

New Android malware NGate steals NFC payment codes in real-time, allowing criminals to withdraw cash from ATMs without your card. Learn protection tips.

DoorDash confirms data breach exposing customer names, emails, addresses after social engineering attack. Learn how to protect yourself from scams.

Concerned about Google's AI scanning your Gmail? Learn how to disable Gemini features that access your emails, Drive files and Chat messages for privacy.

Google warns Android users about dangerous fake VPN apps hiding malware that steals passwords, banking details and personal data from phones and tablets.

Apple's digital passport feature lets iPhone users breeze through TSA checkpoints this holiday season using Digital ID technology at 250+ airports.

A new phishing scam targets family photos with fake "Cloud Storage Full" alerts. Criminals steal credit card information through fake sites. Learn protection tips.

South Korean scientists create ultra-thin fabric muscles that turn clothes into robotic assistants, lifting 33 pounds while weighing under half an ounce.

Archer Aviation has acquired Hawthorne Airport for $126M to launch an LA air taxi network ahead of the 2028 Olympics, featuring AI-powered eVTOL operations and next-gen aviation tech.

Stay up to date on the latest AI technology advancements and learn about the challenges and opportunities AI presents now and for the future.