Home
>
Small Business
>
Using Holidays to Put Some Extra Cheer in Your Cash Box

Using Holidays to Put Some Extra Cheer in Your Cash Box

No matter your age or station in life, we all look forward to holidays. They give us a reason to decorate, celebrate, and most of all, spend.

Think back to any of last year's holidays. Did you buy some new decorations? Probably. Did you plan a party or host a dinner? Likely. Did you buy gifts or take advantage of special sales and promotions? Undoubtedly!

Well, instead of being on the spending end of this year's holidays, why not turn the tables and put on a promotion of your own? During the fall and winter holidays especially, people are jolly, joyous, and a little more willing to open their wallets. Of course, no honest person wants to take blatant advantage of people and their money, but for those who are already ready to buy, why not take advantage of the season by giving them a special deal?

If you have a brick-and-mortar shop, why not have a holiday open house? These events are obviously more common from Halloween to New Year's, but have you ever though of holding this kind of party at your store for the 4th of July? Advertise free refreshments, music, and giveaways, and people will come in droves, no matter what holiday it happens to be. At the very least you'll have a good time showing others a good time, and you'll probably make a lot of extra sales. If holding such a bash requires you to stay open a little later, why not? After all, 'tis always the season to please.

If your business has its only home on the Internet, put some festive touches on your web site. Try decorating it with lights, fireworks, or other festive delights. Play some holiday music, or offer free holiday sounds or screen savers for those who stop by (if you do this, you might want to register your download site with search engines to make sure people can find it). People love to decorate their home or office computers with the free stuff they find online, so why not join the club?

Another fantastic way to use holidays for marketing is to send out festive cards to your current and past customers. Wish them a happy holiday and thank them for their business. If possible, have them hand-signed for a personal touch. Be sure your company logo appears somewhere on the card.

During the Christmas season, why not buy some attractive but inexpensive tree ornaments or other decorations, and stamp them with a small version of your company logo? Offer them free to those who make purchases, or sell them at your counter (or on your site) for a ridiculously low price. People tend to keep and collect decorations over the years, so your cheap little ornament is bound to make a lasting impression.

Whether it's Halloween, Thanksgiving, Christmas, Easter, or Ant Farm Harvest, holidays offer a great chance for your business to show its stuff. Let people see your kindler, gentler, jollier side and have a little fun with your promotions. When January rolls around again, your bottom line will be glad you did.

Meredith Pond has been writing marketing copy since 2000. She personally writes your classified ad or sales copy at any time of year! New lower prices and personal service at http://www.cheapwriting.com

best cleaning company Lincolnshire ..

In The News:

YouTube's Ghost Network spreads information-stealing malware through thousands of fake videos offering cracked software, using compromised accounts and fake engagement.

Protect your privacy by disabling your smart TV microphone. Most TVs have hidden mics that listen even when voice commands are off. Learn quick steps to stop unwanted audio capture.

SessionReaper vulnerability hits Magento and Adobe Commerce stores, compromising 250+ sites in one day. Hackers steal data and hijack shopping sessions.

Master essential parental controls and digital safety tools to protect your kids online. Learn screen time limits, location settings and privacy controls every parent needs.

Cybersecurity expert shares six essential steps to protect against dark web threats, including data removal services, password managers and antivirus software.

NVIDIA GPU space mission could revolutionize cloud services by enabling orbital data centers that make apps, games and AI tools faster and more efficient.

Stay up to date on the latest AI technology advancements and learn about the challenges and opportunities AI presents now and for the future.

Microsoft warns Windows 10 users face serious security risks as 90% of ransomware attacks target unsupported systems. Learn why upgrading to Windows 11 is crucial.

Nike unveils Project Amplify, revolutionary motorized shoes developed with Dephy that add powered assistance to every step for runners and walkers.

Cybersecurity experts warn about one of the largest credential compilations ever found, urging users to check "Have I Been Pwned" and change passwords immediately.

Quick iPhone and Android battery optimization techniques help your device stay powered all day by turning off hidden features that secretly drain power in the background.

Kodiak Driver autonomous truck achieves perfect 98 safety score, matching top human fleets in groundbreaking AI evaluation by Nauto's VERA system.

New 401k catch-up contribution rules in 2026 will change taxes for high earners over 50. Learn how scammers exploit these changes and protect your retirement savings.

Kurt Knutsson's guide covers social media privacy protection through location settings, account privacy controls and two-factor authentication to prevent scams and data breaches.

Revolutionary retinal implant restores central vision in 80% of patients with advanced macular degeneration, offering hope where treatments once only slowed blindness.

Learn how to use passkeys on Windows and Mac computers without cameras or fingerprint readers. Discover secure authentication methods that replace passwords.

Tesla's FSD v14.1.2 update reintroduces Mad Max mode, enabling higher speeds and more frequent lane changes than the standard Hurry profile setting.

A phishing email scam targeting American Express customers shows how cybercriminals use fake urgent messages to steal personal and financial information.

Facebook's new Meta AI feature analyzes your camera roll photos to create polished collages automatically, but requires cloud processing and raises privacy concerns.

A New Jersey teenager filed a major lawsuit against AI/Robotics Venture Strategy 3 Ltd. over ClothOff, an AI tool that created fake nude images from her social media photos.

Microsoft reports Storm-2657 cybercriminals sent phishing emails to 6,000 addresses at 25 universities to steal payroll credentials and redirect funds.

Astronomers have discovered asteroid 2025 SC79, a skyscraper-sized space rock orbiting the sun in just 128 days. the second-fastest known.

The Fox News AI Newsletter delivers the latest developments form the world of artificial intelligence, including the technology's challenges and opportunities.

A cyberattack on SimonMed Imaging exposed personal information of 1.2 million patients, including medical records, financial details and identity papers.

Spotify's managed accounts for kids under 13 now available in at least seven countries, allowing parents to filter and block explicit content and songs.

Using Holidays to Put Some Extra Cheer in Your Cash Box

Small Business