Business owners and entrepreneurs are, by nature, risk takers and adventurers. If we didn't have that "optimism gene" floating around, not much of any progress would ever get done. But every so often the adventurous get in trouble.
They plan a new venture ? perhaps a new product, service, expansion into new geography ? whatever, and they hardly pause in their quest for the golden ring to plan a strategy that will minimize their exposure in case that great idea turns out to be an "Edsel."
Unless we are talking about a "bet the company" type of venture (and I'm not!), contingency planning for most new ventures a small business undertakes can be done with the addition of four simple paragraphs to the plan written at the planning stage of the new venture (you do have a written plan, don't you?).
Paragraph One: How will we measure to see if this project is producing the desired results?
Paragraph Two: How many resources (time, money, effort, etc.) will we invest to make it produce the desired results?
Paragraph Three: How will we close down a project that will not produce the desired results?
Paragraph Four: How will we minimize losses in a project that will not produce the desired results?
Just by having "Plan B" thought out and written lessens the difficult task of making decisions in the heat of a battle if things are not going well. If results are not going as planned, pull out "Plan B" and read it. Compare the current results to the projections. Realize that when "Plan B" was written, it was based upon assumptions. The data you have, once the project is underway, will be different from those assumptions you based "Plan B" so it can, and probably should, be changed based on the hard data that is now at your disposal.
Hopefully all your new initiatives will be hugely successful, but just in case, minimize your losses by being prepared with "Plan B."
Larry Galler coaches and consults with high-performance executives, professionals, and small businesses since 1993. He is the writer of the long-running (every Sunday since November 2001) business column, "Front Lines with Larry Galler" Sign up for his free newsletter at http://www.larrygaller.com
Batchtown Chicago prom limo .. Lockport Chicago limo O’HareMicrosoft Great Plains fits horizontal markets clientele and in case... Read More
Last week we talked about a few of the ways... Read More
There is so much small business information available today that... Read More
You have invested a lot of time and energy on... Read More
One of the most important initiatives in the domain of... Read More
Are you frustrated by the lack of growth in your... Read More
If you own a mobile car wash business or auto... Read More
Most companies that are worthy of raising venture capital have... Read More
Many companies are reluctant to dive into outsourcing ocean because... Read More
The day you decide to take the plunge and work... Read More
Some analysts credit [Larry] Ellison with anticipating the consolidation in... Read More
When you start your program to purchase your "ideal" company,... Read More
When developing the competition section of your business plan, companies... Read More
A piano tuner recently moved to Buffalo, NY, and would... Read More
Is your business growing as fast and effectively as it... Read More
I am not a big fisherman, but I do enjoy... Read More
Microsoft Great Plains fits multiple services market niche and healthcare... Read More
Running a business, whether it be an offline multi-billion dollar... Read More
So what makes a vision successful? Everyday companies try to... Read More
Possibly THE most frequently asked question of me is "What... Read More
If you are in the parking business and own or... Read More
With a heightened awareness of opportunity, ideas can often be... Read More
Succession planning requires the owner of a small or medium-sized... Read More
In most business plans, no matter how striking the idea,... Read More
The current state of the available technology at the disposal... Read More
shuttle from Midway Munster are ..If you own a mobile franchise business and wish to... Read More
Cassy was an employee of a nonprofit who had been... Read More
There is a story, about a business owner who wasn't... Read More
No "meme" isn't a typo and Got Milk, the more... Read More
Private equity firms have raised so much capital over the... Read More
How important is a vision statement to your company or... Read More
Last week we talked about a few of the ways... Read More
Writing a business plan to help you direct and manage... Read More
In Ohio: besides the 3-Cs you should look at Akron,... Read More
I'm not talking about posting the HBO schedule on your... Read More
Much of what we heard in the mass media about... Read More
I. INTRODUCTIONThe term resilience, which is of frequent use in... Read More
There are no "rules of thumb" in the pursuit of... Read More
Entrepreneurs often give little if any consideration to their computer... Read More
To stop a computer virus you must understand how it... Read More
A business plan precisely defines your business, identifies your goals,... Read More
In 1997, David Steele was making the transition from a... Read More
To Grow (Catapult) Your Business That's Why.When it's in your... Read More
We all know that nothing runs without a plan, and... Read More
The Accountability/Alignment Process: Three Steps to an Accountable Organization Generating... Read More
Does the competition drive you crazy?Are they relentless about taking... Read More
David E. Gumpert, author of Burn Your Business Plan, often... Read More
The trick is to determine what uniquely identifies your best... Read More
I recently took an organizational behavior class where my professor... Read More
Writing a business plan is not an easy endeavor, nor... Read More
Strategic Planning |