Home
>
Success
>
Success Through Expertise - Bring In The Experts Or Become An Expert Yourself

Success Through Expertise - Bring In The Experts Or Become An Expert Yourself

This morning, on TV, I was amazed to see how a house could be transformed by experts. They were allowed to use only ?500 (or $1100 dollars) and they had to complete the work in two days.

The owner wanted to sell his house but had had no offers so far although about 8 people had visited the house.

The reasons were fairly obvious. The house was large with great potential and the gardens were beautiful. However, inside the house, the carpets were shabby and needed removing or steam cleaning. The colours were drab; you would probably need counselling after living in the house for too long. The windows were dirty and obscured by net curtains which looked liked discarded bloomers.

The experts juggled the furniture around the sitting room until they found the best arrangement. They compared it to solving a jigsaw puzzle. Keep moving the chairs and sofa around until the pieces fit. They made the conservatory look 'unbelievable' according to the owner.

They used colour combinations which were similar to the most attractive colour combinations of food. Strawberries and cream, for example, not only taste good; they look good.

They used simple things like candles, tapestries and blocks of paint to create a magical effect in the rooms.

The owner was stunned but delighted by the changes and he learned fast. He had to show the first prospective buyer (who arrived after the changes) round the house. He pointed out the benefits of the changes like a professional. The buyer was impressed.

It was obvious that, with a little training, the house owner could himself become an expert at making over houses for sale. It has been said that if you train for an hour a day for six months in anything you can become an expert.

Of course, this would not apply to those who wish to be heart surgeons or astronauts but it would apply to many areas of expertise.

I was recently delighted by the work of a copy writing expert who lives in Italy. I asked him to write the sales page for my recent book. He started by suggesting a much improved title for the book.

I had called the book 'Awesome Acronyms About Achieving Your Aims'. He thought this was boring and changed the title to '36 Laws To Ignite Your Inner Power And Realize Your Dreams Now!" I think he was right!

He brought some stories into the sales copy and used powerful and exciting words which showed off the best points of the book. He made me impressed with the book I had written and he was also able to say things about me which I would have been too modest to say about myself.

His changes were often small but made a big difference to the copy.

Where I wrote: "Lose Weight But Avoid Losing Money", he used a more positive phrase like : "Lose Weight But Keep Your Money!"

He empowered readers by using imaginative metaphors or pictures. For example, where I wrote "Three Words That Can Achieve All Your Goals", he wrote 'Three Words To Help You Take Flight And Achieve All Your Goals."

His version is much more imaginative. You can visualise yourself flying through the air like an eagle rather than plodding along like a donkey.

His expertise transformed the sales copy but it also made me realise that I could do the same myself if I really worked at it. I have since joined Trevor 'Toe-Cracker' Crook's copywriting website and plan on becoming an expert myself. Trevor, incidentally lives in Australia.

Copywriting is something you can do from any location in the world. So is golf.

You can improve your golf swing greatly by having just one session with a golf pro. They can teach you all sorts of ways to improve your swing. You can attach a light to your golf club, for example, and use the beam to make sure you swing the club along the correct arc.

You can improve your putting by hitting a wooden tee placed upside down. The size of a hole on the green is about 30 times the size the top of a wooden tee. The experts will provide you with all kinds of tips but if you learn these tips yourself, you could become an expert as well.

I encourage all my martial arts students to aim to become instructors. They will continue to learn themselves by teaching others. I spend most of my own time teaching others the things I need or want to learn myself.

So then, bring in the experts or become an expert yourself or do both. Some kind of success is likely to follow. Sometimes the success will astonish you.

About the author

John Watson is an award winning teacher and martial arts instructor. He has recently written two books about achieving your goals and dreams. They can both be found on his website http://www.motivationtoday.com along with a daily motivational message.

The title of the first book is "36 Laws To Ignite Your Inner Power And Realize Your Dreams Now! - Acronyms, Stories, And Pictures...Easy To Remember And Use Everyday To Grab Your Life And Soar With The Eagles"

The book can be found at this URL http://www.motivationtoday.com

The book uses acronyms, stories and pictures to help readers remember 36 laws that can gradually transform your life if you apply them.

You are welcome to publish the article above in your ezine or on your website so long as you do not alter it and keep in the words about the author and the 36 Laws.

limo prices to midway Crystal Lake west of Randal .. Lockport Chicago limo O’Hare

In The News:

Creating an email alias can help clean up your inbox by organizing emails based on purpose, like creating different aliases for shopping, newsletters and work.

A multipurpose robotic system promises to transform how items are stacked onto pallets, aiming to maximize space utilization and reduce shipping costs.

Stay up to date on the latest AI technology advancements and learn about the challenges and opportunities AI presents now and for the future.

The number of people affected by a UnitedHealth data breach in February 2024 was actually higher than previously reported and was the largest medical data breach in U.S. history.

A phishing campaign uses Google Calendar to schedule fake meeting invitations that appear legitimate, redirecting targets to phishing sites.

Toll road text scam: Fake messages claim unpaid fees, seek payment via fraudulent links. Kurt “CyberGuy" Knutsson says this scam is becoming increasingly sophisticated and widespread.

Kurt “CyberGuy" Knutsson says these steps ensure that your friends and family get to the exact moment you want them to see. Try it out and streamline your sharing experience.

Tech expert Kurt “CyberGuy" Knutsson offers tips on how to protect your identity: Be vigilant, monitor accounts, use smart security, know theft response.

Tech expert Kurt “CyberGuy" Knutsson says cybercriminals are exploiting iMessage phishing protection, tricking users to reactivate links.

It's hard to imagine life without in-flight Wi-Fi these days – but sky-high web surfing comes with its own set of privacy concerns. Here's how to protect yourself.

Over 400,000 cases of credit card fraud were reported in 2024 to the Federal Trade Commission. The CyberGuy explains how to protect against becoming another victim.

A nondescript metal box transforms into a fully functional electric motorcycle that blurs the line between vehicle and urban infrastructure.

Many apps unrelated to location still ask users for tracking permission, and Texas Attorney General Ken Paxton has filed a lawsuit seeking to end this alleged practice by Allstate.

Stay up to date on the latest AI technology advancements and learn about the challenges and opportunities AI presents now and for the future.

Melody, the artificial intelligence-powered robot, is life-sized and represents a move toward creating robots that resemble people in appearance and interaction.

Here are five easy smartphone rules from the National Security Agency that you can follow to better protect your mobile device from hackers and scammers.

A U.S. robotics company has developed "Jennie," a robotic pet powered by artificial intelligence that's designed to comfort those facing mental health challenges.

Healthcare records for more than 184 million Americans were breached in 2024, but you can take steps to minimize that risk. Kurt the CyberGuy explains.

The Skyrider X1 from Rictor claims to be the "first amphibious flying passenger motorcycle," and it combines land and air travel in one sleek design.

Stay up to date on the latest AI technology advancements and learn about the challenges and opportunities AI presents now and for the future.

Home inventory and restoration apps help itemize and track every item in your home in the event you have to make an insurance claim after a natural disaster.

The White House launched a new cybersecurity safety label, the U.S. Cyber Trust Mark, intended to help consumers make informed decisions on smart device safety.

Today's tech can help make life so much easier — if you know how to use it. Here are a few tips on the quickest and best ways to make your phone, laptop and other devices work for you.

Tech expert Kurt “CyberGuy" Knutsson offers Windows 11 restart fixes: Update drivers, run system scans and check hardware.

Sony and Honda's Afeela 1 EV launches with advanced tech and entertainment for $89,900. Tech expert Kurt “CyberGuy" Knutsson gives his takeaways.