Gary Halbert once said that the ONLY advantage he wanted when it came to selling burgers was not a better sauce, or better grade of beef, but a STARVING CROWD.
It's a simple concept, but not many people get it.
#1. Find and Know Your Starving Crowd
You can have the greatest product in the world, but still sell squat if no one wants to buy your product. Who are your potential buyers? Do you know them like the back of your hand? KNOW your buyers. Head down to http://www.overture.com, type in your keywords and take furious notes!
#2. Power Position Yourself
Understand that people online are looking for information. They don't want information from just anyone. They want good, solid information from people who have been there, done that. If you can provide valuable advice to your prospects, you can be sure that they'll begin to trust you and develop a RELATIONSHIP with you. And just how do you position yourself as an expert? Easy, Become one.
Once you develop a reputation as an expert, the traffic will come in flocks. People NEED help. Help from experts. Are you an expert? : - )
#3. Create an Epidemic
Imagine this. What if you could get a super salesman to spend 24 hours everyday, 7 days every week, 52 weeks every year, for the rest of your life... a salesman who never gets sick or tired and all he does is direct hordes and hordes of targeted traffic to your site?
Don't even try to estimate the astounding value someone like this would bring to your business.
It is possible, and it's called viral marketing. It's the most powerful concept on the Internet. Many have tried using it and many have failed miserably.
People have this misconception that as long as they have an ebook that is "brandable", it constitutes a viral marketing campaign.
They are dead wrong.
#4. Steal Traffic from Someone Else
Got you. Of course, there are ethical ways to do that. The most powerful way, is through a JV or Joint Venture. A JV does not mean shooting an email to someone in your field of high repute saying "Hey, wanna do business with me?"
You're in for a big disappointment if you think that's gonna work. Your potential JV partner is a human as well, and chances are, he/she is a SOMEBODY in your field. So make your JV proposal as benefit laden, and "hands free" for your potential partner as possible. Recognize your JV partner's accomplishments, be generous with your praise and above all, be sincere.
But never be afraid to ASK. If you don't A-S-K, you will never G-E-T.
#5. Become A Marketing PI
Here's Industrial Espionage 101. The magic word?
Forums.
Forums will show you exactly what your target market is unhappy about and the problems they have. Lurk around forums. LISTEN. Forget about YOUR problems and listen to other people's problems. Solve those problems. I guarantee you'll become rich. Zig Ziglar said, the way to achieve success is to help others get what they want.
#6. Expired Domains Do More Than Expire
You can always use expired domain names as a great source of traffic. Search the expired domain databases, look on EBay. Some web hosts now allow multiple domains to park on a single account. Take advantage of that.
#7. Transform Words into Traffic
Articles are the best "Traffic Machines" that work for ANYONE- no matter what product, service, or information they're selling.
You get 100% targeted traffic, FREE! And, they position you as an expert, and improve your link popularity. Plus, articles are really easy to write as well.
If you have never written an article, go try writing one NOW!
All 7 steps above seem really easy. It's one thing to read and go "ahh" and another thing to read those steps and actually take solid action. Nothing will happen until you take action. No action equals no traffic, equals no sales, equals no money to pay the rent.
Copyright 2004 Jo Han Mok
About The Author
Jo Han Mok is a frequent guest and featured speaker at Internet Marketing bootcamps and conferences on subjects such as copywriting and Joint Venture Marketing. Find out how Jo Han's latest web tool can help you get laser targeted traffic in the next 7 minutes!
quick home cleaning Glenview ..One of the most important steps you can take in... Read More
Gary Halbert once said that the ONLY advantage he wanted... Read More
If you advertise through click-exchange traffic programs or GPTR programs,... Read More
What is cross promotion?Cross promoting is when two or more... Read More
What runs through your mind when you hear that ezine... Read More
A classic way of getting seen and noticed on the... Read More
Want to know the #1 misconception among Internet marketers and... Read More
To increase web site traffic, you first need determination, a... Read More
Every webmaster who has personally tried promoting his or her... Read More
Overview:Many leading search engines and b2b web sites offering online... Read More
Large companies tend to spend huge amount of money on... Read More
If you agree that traffic is the true currency of... Read More
One of the most common needs of online business owners... Read More
There are lots of ways to get traffic to your... Read More
Parts 1, 2 and 3 of this topic outlined some... Read More
Whether you are an affiliate marketer, a website designer or... Read More
The desire of every webmaster and in fact anybody with... Read More
The world wide web or www is a wonderful, inspiring,... Read More
I don't know about you, but when I first entered... Read More
In the old days of the internet, links were the... Read More
To improve our website ranking and internet presence we need... Read More
There are no hidden secrets on how to rank high... Read More
How to get FREE traffic and vistors to your website... Read More
If you are only looking at Search Engines too send... Read More
Should link exchanges be used? What are link exchanges? Do... Read More
scheduled maid service Winnetka ..We all know that the secret to success on the... Read More
Part 27. Ezine Ads - create an ad for your... Read More
This is the first in a series of three articles... Read More
I just had to get into the fray! I'm new... Read More
All we webmasters know the importance and procedure to exchange... Read More
Do you know that you can promote your home business... Read More
A reciprocal link is when a web site links to... Read More
Whether you are an affiliate marketer, a website designer or... Read More
Reciprocal linking is an effective, free way to get more... Read More
The world wide web or www is a wonderful, inspiring,... Read More
Did you know that according to alexa, www.eBay.com is ranked... Read More
Who else wants traffic that buys? I for sure do,... Read More
Does anyone really enjoy the tedium of spending hours upon... Read More
We all know that generating traffic to your site is... Read More
Every website owner wants their website to be popular; some... Read More
Online marketing is an area where you can find a... Read More
Sub-domains are websites that are located within a directory of... Read More
Wouldn't it be great if your website was listed on... Read More
It is an open internet promotion secret that the more... Read More
Proper Use Of Meta tags For A High Google RankingGoogle... Read More
There are some extremely irritating things that have become an... Read More
Here are 10 great ways to boost your web traffic:1.... Read More
Start building an interstate highway to your website. You're going... Read More
Targeting traffic for your website is as easy as knowing... Read More
There will be a lot of people unhappy about what... Read More
Traffic Building |