Creating a simple links page to exchange links for the purpose of higher search engine ranking is a bad idea. Now you're probably saying to yourself why else would I make a links page? The answer is simple. You want to offer your visitors good quality content. Following this line of logic will help you go a lot farther in rankings and traffic than just throwing a links page together.
You see, search engines, especially Google, are trying their best to only rank sites that have quality content in a specific area. When you throw together a links page that has 150 links ranging from household goods to zoos in Australia on a single page, you have just created a worthless page to a search engine because you just created a worthless page to a web visitor. No one is going to take the time to sort through all those links in the slight chance that there could be something of value to them.
Let's say your trading links with someone. Ask yourself, "If there was no such thing as a search engine, would anybody find my site on this links page?". If the answer is no, you probably don't want to exchange links. You're only wasting your time. That's why so many webmasters today barely read link request emails anymore. I've gotten a link on a related site that sometimes equals as much traffic as a single search on Google for that topic, so it is important where the link is located. I expect no traffic if my movie poster site is stuck somewhere between car insurance and real estate sales amidst 100 other links. However, if the page is entitled posters and every link on the page is related to posters and art or movies then I can expect some visitors coming from that site.
The best way to go is to make a links page that offers sites that are similar to your own site's content, and don't put 150 sites on one page with a title tag that says the exact same thing as your homepage. If you plan to list hundreds of site links, put them into categories. For example if your site is about cars or anything to do with the automotive industry, then you have a gold mine of content ready to mine and tons of sites that can and will exchange links with you - if you have a good directory. You should categorize your links section into cars, trucks, automotive parts, racing, etc. and each category breaks down into more sub-categories like automotive parts leads to tires, brakes, and on and on. Before you know it you've got a great addition to your site that your visitors will like to visit, and others will want to be listed on. The search engines will even list your links pages, and every listing helps.
I turn down sites every day because it's a complete waste of time to get their listing. Linking to them could even harm my rankings. Sites that have 25 pages of links in no other order than alphabetical or numerical are not going to help you. They can only hurt. Links sections or directories should have a logical categorization with a descriptive title tag at the top. Title tags that run on forever and have no keywords relating to the page's content are worthless. Some people think they are doing great by repeating their company name and product over and over again, but it makes the page less useful to search engines and web visitors.
It seems more and more that the organized directory is dying out. New webmasters come and go without knowing the tricks of the trade, while search engines are getting more strict on just about everything. You must organize your directory and link only to sites that relate to yours or you are wasting your time and the time of those that you want to exchange links with.
The author has been a webmaster for over 6 years. Check out webmaster tips for more tips from the author.
Flossmoor limo rentals .. Lockport Chicago limo O’HareThe one thing that any new Webmaster hears when searching... Read More
It's no secret, the lifeblood of any website is the... Read More
In 1993, on a moon lit, warm summer night, I... Read More
There are lots of ways to get traffic to your... Read More
So, you've spent hundreds of thousands on a state-of-the-art website.... Read More
Internet advertising is not easy.It is a numbers game.The more... Read More
The more traffics you get at your website, the more... Read More
Have you spent a lot of money on advertising with... Read More
If your new to the internet marketing world, you might... Read More
Linking - what a mess if you don't know what's... Read More
Who else wants traffic that buys? I for sure do,... Read More
I am not a professional photographer nor am I in... Read More
Do you want to pump up sales at your website?If... Read More
This is the third in a series of three articles... Read More
There are some extremely irritating things that have become an... Read More
Webmasters have so much information available to them on the... Read More
I don't know about you, but when I first entered... Read More
Why Award Sites?Award sites are, in essence, directories that hand... Read More
If you own a business online, would like to increase... Read More
One thing you can never have too much of online... Read More
If you have any experience of work with your web... Read More
1. Make all or part of your site into a... Read More
Their is an old Saying it goes something like this... Read More
Getting Traffic or more precisely Targeted Traffic to your website... Read More
How to get FREE traffic and vistors to your website... Read More
Medinah cheap limo ..There are two types of tools I sometime use to... Read More
You may be shocked to hear this.You DON'T need a... Read More
The one thing that any new Webmaster hears when searching... Read More
I just had to get into the fray! I'm new... Read More
There are no hidden secrets on how to rank high... Read More
If content is king, then linking is the queen that... Read More
Is website traffic convertible to cash? The answer is yes.... Read More
So you have decided on a design makeover for the... Read More
Search Engines Optimization:Your website must be good optimized by various... Read More
Completely by accident and through no effort of my own,... Read More
In this article we will look at how to get... Read More
You have to search a lot to find what is... Read More
Suddenly your site's traffic multiplies. You get "Money Waiting" emails... Read More
Whether you are an affiliate marketer, a website designer or... Read More
With all the buzz going on about the importance of... Read More
Why would you pay for advertising if you could just... Read More
Getting Traffic or more precisely Targeted Traffic to your website... Read More
Wouldn't it be great if your website was listed on... Read More
Some of the best advertising available online would be getting... Read More
"How Can I Double My Sales?" - that must be... Read More
Do you know that you can promote your home business... Read More
Isn't online a magical invention? Surely it is, just imagine... Read More
Just imagine ... your website having high PageRank and a... Read More
Have you spent a lot of money on advertising with... Read More
Some education is essential to enlighten you about this form... Read More
Traffic Building |