Home
>
Traffic Building
>
Deep Linking Strategy for Content Sites

Deep Linking Strategy for Content Sites

Linking - what a mess if you don't know what's going on. Either linking is "IN" or it's "OUT" according to what you read these days.

Here's the good news: Linking Works.

Here's the bad news: HOW It Works Has Changed!

The good thing is you are going to pick up a linking tip today that will put you light years ahead of most webmasters who think a reciprocal link directory is all you need to gain link popularity in Google and traffic from other sites.

Link directories are still ok, but the key is moderation. Directories with thousands of links are a dark ages website promotion tactic.

Today there are many people focusing on content again, thank god. And that means you have a lot more real estate than just a home page and a link directory to work with.

People have written to me to completely disagree with me on what I am about to show you, but believe the expert, it works!

Say you have 500 pages of article and resource content on your site. If you are publishing articles on several categories you could have many more pages than that.

But even if you only have a 30 page site right now, it should be growing all the time and will be large eventually. (If not, forget about Google staying excited about your site if it never changes.)

Each of those articles and resource pages is a link to your site waiting to happen.

There are two ways to get links to your site here:

1) Ask for a link to your main page in exchange for a link on one of your relevant article pages to the site you are requesting an exchange with.

2) Deep Linking: Ask for a link right back to the specific page on your site you are going to link to them on. Again, find relevant pages of content to the sites you are going after. People respond well to this, especially if you say you are limiting your outgoing links to "further resources" to 5 per page. (The number is up to you.)

What does this do for your site?

1) It gets webmasters WAY more excited about linking with you because you are putting them ON your site, not in some cobweb-ridden part of your site that no one ever visits.

2) It lets other site owners know you have ACTUALLY taken the time to review their site enough to know where they would best fit on your site according to the topic of the page you want to link to them on. Again - this is a way different message to them than the "Let's swap links" letter we all trash these days.

3) You start building link popularity and traffic direct to pages within your site other than your index. (If you choose to direct swap with them.)

4) It gives you leverage to ask for a better link from other sites than just being thrown in their link dump (link directory) where, again, far fewer people ever visit. You command the power to ask for a similar link of importance from the pages their visitors actually see. Win-Win

5) You increase the value of your links page because you are not loading it down with any and every person who will link with you. You can go back to old school linking to sites that you HONESTLY do recommend and that list can be far smaller and really fit on 1-2 pages. All the sudden you have traffic to your links page again and can truly reward webmasters who are on it with some traffic.

6) The links you get this way are going to be some of the first links you have probably ever gotten that actually send you significant traffic. The same goes for your link partners.

"But Jack, I don't want to send traffic away from my site!" Yes you do, in fact. Because you are asking your link partners to do the same. Links like this are just as profitable in the long run as Google Adsense ads because you are finally engaging in a real traffic exchange and leveraging your eproperty for what it's really worth. Trust me - this works. Send some traffic out and see what happens to your referrer stats.

Never give more than you get. Many people won't understand this form of linking for another year or so. They will try to shove your link in a dark hole on their site. Don't let them do it!

If someone doesn't understand the power of deep linking from their content pages, send them this article as a last ditch effort and tell them Jack said so. Otherwise, move on, take their link down, and find someone smart enough to see where linking is headed.

Overall, you are going to find it is much easier to get links this way, even from sites bigger than yours. Telling people "I want to link to you as a recommended resource on (name of article) page..." tells them that you are a pro and not some schmuck who has a linking program that spits out cookie cutter emails.

Too much work? Hire someone and pay them per link they secure in your name. Write the letter and have them fill in the blanks for specific sites. Teach them how to go through your site, learn the content, and go out and find RELEVANT recommended resources for each page.

You'd be surprised to find out how cheaply you can get good work done these days on Elance.com and other "for hire" sites.

Sit back and watch your incoming QUALITY links soar from month to month!

Jack Humphrey is the author of Power Linking 2: Evolution at http://power-linking-profits.com and marketing consultant for http://power-linking-profits.com

personalized cleaning services Des Plaines ..

In The News:

Petco disclosed a data breach exposing customer Social Security numbers, financial account details, and driver's license information due to a software error.

Baseball teams can now analyze complete swing mechanics in normal training environments using Theia's markerless AI system that processes standard high-speed footage.

Smart home hacking fears overblown? Expert reveals real cybersecurity risks and simple protection tips to keep your connected devices safe from hackers.

MIT develops needle-free glucose monitor using light technology. Revolutionary device could replace painful finger pricks for diabetes management.

The ClickFix campaign disguises malware as legitimate Windows updates, using steganography to hide shellcode in PNG files and bypass security detection systems.

Researchers from Osaka Metropolitan University designed a 21-foot dome that combines aquaculture and hydroponics to create a self-sustaining urban food system.

The Fox News AI Newsletter gives readers the latest AI technology advancements, covering the challenges and opportunities AI presents.

ChatGPT data breach exposes personal info of users through partner Mixpanel. OpenAI confirms names, emails compromised in security incident.

Android rolls out Emergency Live Video for 911 calls, letting dispatchers see real-time scenes during emergencies. Great for holiday travel safety.

Malicious Chrome and Edge extensions collected browsing history, keystrokes and personal data from millions of users before Google and Microsoft removed them.

Google's new Call Reason feature lets Android users mark calls as urgent before dialing, displaying an urgent label to recipients using Phone by Google app.

Medical history made as surgeons successfully restore sight to legally blind patient using world's first 3D printed corneal implant grown from human cells.

Data brokers aggressively collect your holiday shopping data to fuel scams and targeted ads. Learn how to delete your digital profile before 2025 starts.

Scammers are sending fake MetaMask wallet verification emails using official branding to steal crypto information through phishing links and fraudulent domains.

Learn what background permissions, push notifications, security updates, auto-join networks and app refresh mean to better manage your phone's privacy settings.

Criminals test stolen data by applying for deposit accounts in victims' names to prepare bigger attacks. Learn why banks won't share fraud details.

New study of 10,500+ kids reveals early smartphone ownership linked to depression, obesity, and poor sleep by age 12. Earlier phones mean higher risks.

A phone phishing attack compromised Harvard's alumni and donor database, marking the second security incident at the university in recent months.

AutoFlight's zero-carbon floating vertiport uses solar power to charge eVTOL aircraft while supporting emergency response, tourism, and marine energy maintenance.

A new phone return scam targets recent buyers with fake carrier calls. Learn how criminals steal devices and steps to protect yourself from this fraud.

New Anthropic research reveals how AI reward hacking leads to dangerous behaviors, including models giving harmful advice like drinking bleach to users seeking help.

The Fox News AI Newsletter gives readers the latest AI technology advancements, covering the challenges and opportunities AI presents.

Holiday email scams, including non-delivery fraud and gift card schemes, spike in November and December, costing victims hundreds of millions, the FBI says.

Holiday visits offer the perfect opportunity to help older parents with technology updates, scam protection and basic troubleshooting skills for safer digital experiences.

Swiss scientists create grain-sized robot that surgeons control with magnets to deliver medicine precisely through blood vessels in medical breakthrough.

Deep Linking Strategy for Content Sites

Traffic Building