Well, an effective link building strategy is not building some 50-100 back links with sites with 'X' PR. It is more of getting links from the informative websites that is visited often by the people who could be your future customers. In broad sense the websites related to your focus industry.
Link popularity refers to the number of links pointing to and from related sites and is an extremely important method of improving your site's relevancy in search engines.
There are three types of links that will increase the link popularity of your site; internal, incoming and, to a lesser extent, outgoing links.
Let's take a look at each one in more detail.
Internal links
Internal links are amount of links to and from pages in a site. Cross-linking your important related pages is recommended for a better search engine visibility. This assists search engine spiders to find and index your most key pages faster, particularly if some pages are hidden deep within your site.
Site maps
Site maps or sitemap are visual models of your site's content that enables users to find exact content or page on your website. Site maps are like interactive table of contents, with links leading to most or all the pages on your website. Site maps are organized hierarchically, breaking down the site's information into progressively more specific subject areas.
Incoming links
Incoming link popularity refers to links pointing to a site from other related sites. In addition, there are two types of incoming links:
1. Linking from your own sites
Crass linking as we discussed above is very much recommended for a better crawl of your site by spiders. You must select keywords that describe the site you're linking to. You have to do this because some of the major search engines, such as Google, place a great importance on the text used within, and close to, links.
2. Linking through other sites
There are two ways of finding sites to link to yours. The best way to get other sites to link to yours is to ask them politely. And the best way to find likely candidates is to ask web sites that link to your competition. To find out which sites are linking to your a particular competitor, visit a search engine such as Google and enter, "link:" followed by the competitors domain name (with and without "www").
For example:
Link:google.com
link:www.yahoo.com
To check the link popularity of your own sites, simply use your own domain name.
Once you got the list of related sites, add a link to these on your site. Follow it by sending an email to each web site owner acquainting them that you have linked to their website and request them for a link back to your site.
Another important way to find list of sites that accept site submissions. To find such sites, visit a search engine, such as Google, and search for: "add url" "your keywords"
Quotation marks are must as it ensures the search engine only return pages with the exact search phrases you search for. Also try replacing, "add url" with one of the following sets of search phrases:
add site, add link, submit url, submit site, submit link
Outgoing links
Outgoing links refers to links pointing to other related sites from your site. Search engine spiders will crawl your site's outgoing links and determine that the content of the sites you link to are related to the content of your own site.
Link keywords
It is important to name your internal and outgoing links carefully. Since keywords play a major part in determining the relevancy of a Web page, it is essential that they are also included in link text.
Link quality
The quality of the links is just as important, if not more, than the number of links to your site.The types of sites you should concentrate on getting links from include major search engines (Google.com), popular search portals (MSN.com), web directories (Yahoo.com and Open Directory Project - dmoz.org), high trafficked sites (eBay.com and Amazon.com), news sites (CNN.com), and sites related to your site's theme.
The most important link building strategies includes:
Marketplace understanding
First try to understand your marketplace. Make a list of all the market sectors you service, ranking them in terms of their importance. Choose a minimum of 3-4 niches and make a list of 250 websites under each niches. Go for link exchange only after this list is complete.
Content is king...
Content is what your potential customers will look for. It is content that will give your search engine rankings and would also help in getting links. There is no substitute for a good content, so unavoidable.
Content and proper optimization
Make sure the contents on your website is optimized properly with proper focus on keywords and nice heading, title and description. If you lack time then better hire someone to do the same.
online press releases
Issuing online press releases is more of a one-to-many approach. You submit your release to a newswire and they distribute your news to thousands of journalists and editors on their database. Such releases can be picked up and covered by both national and local media and are certainly worth. Try Prweb.com or in the UK, Sourcewire.com.
But perhaps the best way of getting media coverage quickly is to use the knowledge, experience and contacts collected by others. Eric Ward's URLWire.com service is the best.. Through many years of online promotion for clients, Ward has built an impressive opt-in list of over 19,000 journalists, website reviewers and writers.
Monitor and evaluate
At the start of this article, I said that link building was not about the number of links you could get. Likewise monitoring and evaluating is not simply a matter of counting how many links you manage to get. What is really worth measuring is the benefit those links bring your business.
So as a minimum you should measure:
* How much increased traffic comes from links
* Which links bring the most traffic
* How much does your search engine traffic
* How much your sales increase as a result.
Matt Bacak became "#1 Best Selling Author" in just a few short hours. Recent Entrepreneur Magazine's e-Biz radio show host is turning Authors, Speakers, and Experts into Overnight Success Stories. Discover The Secrets To Unleash The Powerful Promoter In You! Sign up for Matt Bacak's Promoting Tips Ezine ($100 value) just visit his website at http://www.powerfulpromoter.com or http://www.powerfulpromoter.com
Wood Dale Chicago prom limo .. Lockport Chicago limo O’HareWebsite link popularity is used to indicate how many other... Read More
One of the most common needs of online business owners... Read More
Reciprocal linking is an effective, free way to get more... Read More
In the old days of the internet, links were the... Read More
There are some extremely irritating things that have become an... Read More
The number one problem new website owners have is, "How... Read More
Suddenly your site's traffic multiplies. You get "Money Waiting" emails... Read More
Building a web site is only the first step in... Read More
>When many of my clients first come to me for... Read More
Increasing your website traffic does not have to be a... Read More
If you want to get something from others, the fastest... Read More
Unless you're building a baseball diamond in the middle of... Read More
Isn't online a magical invention? Surely it is, just imagine... Read More
1. Make all or part of your site into a... Read More
Their is an old Saying it goes something like this... Read More
Track all sources of traffic generation.John Reese stresses the need... Read More
Everything being equal, more traffic to your website translates into... Read More
Creating a simple links page to exchange links for the... Read More
Sometimes you need a kick start to get of the... Read More
If you don't know by now one the best ways... Read More
1__MESSAGE BOARDSIntroduce yourself smoothly, by posting informations and be available... Read More
When adding a link directory to a web site there... Read More
So, you have a great product or service, yet your... Read More
The future of online business rest in one word: traffic.... Read More
Have you spent a lot of money on advertising with... Read More
Antigo wedding limo .."Submit to 10,000 Search Engines" or "Submit to over 200,000... Read More
Ideally you don't want to be in the position of... Read More
Who else wants traffic that buys? I for sure do,... Read More
Reciprocal linking is considered by many people the most effective... Read More
"How Can I Double My Sales?" - that must be... Read More
1: Original and Fresh Content Present your visitors content they... Read More
Link development can be an absolute nightmare. It takes up... Read More
How many ways can you get free web site traffic?... Read More
There are a number ways you can go about marketing... Read More
#1 Make sure your business card includes a persuasive "FREE... Read More
The longer your website visitors stay, the more they will... Read More
Digital Economy : What Is e-Marketing : Internet Search Engines... Read More
I know what you're thinking, oh great another article about... Read More
If you have a website the chances are you receive... Read More
Google might not dominate the search engine world like it... Read More
IntroductionBanner exchanges allow you - as a website owner -... Read More
A lot of website owners work tirelessly at increasing their... Read More
We all need traffic. It's the life-blood of an online... Read More
Every webmaster who has personally tried promoting his or her... Read More
If you own a business online, would like to increase... Read More
The first part has dealt with introductory elements which could... Read More
I don't know about you, but when I built my... Read More
Whether you are an affiliate marketer, a website designer or... Read More
Isn't online a magical invention? Surely it is, just imagine... Read More
Increasing website traffic is certainly your goal if you have... Read More
Traffic Building |