Top 10 Traffic Building Mistakes To Avoid

When people look to submit their sites to the major search engines, there are some key mistakes that should be avoided for successful promotion.

Spam

The surefire way of getting your site blacklisted from the major search engines. Many people see creating thousands of cloaked or doorway pages with hidden text as the quick route to ranking success. It isn't.

Untargeted Traffic

It's one thing to generate lots of new traffic to your site, but is it the right traffic? If you're selling DVD's for example, you want potential buyers to visit, not people who are searching for pictures of a certain movie star. Best to make it clear in your meta information exactly what your site does, then you'll get the type of clientele you're after!

Single Keywords

Unless you're in some incredible niche marketplace where a single word can only be identified with your product with few competitors, single keywords aren't going to hit the bullseye in a traffic sense. Multiple word keyword phrases are the key to traffic success. Instead of going for "books", go for "thai recipe books" or whatever your target market is. You'll have far less competition for that keyword phrase than just a single word. Believe us, we've worked on a bookseller's site.

Poor Design

There's no way around this one. You can have the best rankings in the world, but if your site looks bad, you'll lose that traffic as soon as it arrives. Good, simple, clean design always wins - sloppy design and gimmicks don't!

I Don't Need Links

Oh yes you do. Links are crucial to the traffic building game. Without links to your site from others (if they're competitors, even better), good meta information won't be enough. Most search engines will rank your webpage according to its popularity with its peers. if a lot of sites link to yours, it must be good, so Google & Co. will boost your rating (link popularity algorithms). Read our dedicated article here.

Messy Meta Tags

It's worth spending a bit of time getting your meta tags in order - they tell search engines what your site's about, and act as a basic marketing tool to attract visitors to your site. Check the spelling and make them relevant and you'll be off to a flyer. Read our dedicated article here.

Stickiness

Page design and marketing are inseperable. Once you've attracted your visitors, your traffic building exercise has gone well and your site looks good, what are you offering which will encourage return visits? Regular site updates are very useful since your site will appear active and worth revisiting. The most successful sites we've worked on have been regularly updated. After all the effort you've gone to in gaining traffic, it's worth considering how to hang on to it.

Messy Code

After the search engine robots have visited your site, they'll see the meta information first, then they'll scan your page for the first chunk of relevant text. A large number of sites have cluttered code (Javascript usually) after the meta tags. This will not help your search engine ranking since the relevant text will be too far down the page. Try hiving the Javascript code (or similar) into another file and refer to it from the HTML.

Beware of Rogue "Experts"

Before handing your hard earned money over to "Site Submission Experts", be sure to find out exactly what you're getting. They may claim to be able to submit your site to "30,000 engines", but let's be honest, there's only a handful which create almost all the search traffic on the web, so you can submit yourself. Some firms claim to guarantee you a Top 20 ranked page - yes, if your search phrase is 8 words long. It's not that easy in reality. Reputable firms can help you optimize your pages, and advise you on how best to market your site to your target audience, so best to do some homework first.

Patience

Building traffic is an ongoing activity. After your initial hard work, you should check your pages on the engines and "tweak" them if the results aren't as you expected. Traffic is the oxygen of the Internet and your site is dead without it, so regularly give your code a tune-up and resubmit if necessary. Don't oversubmit though. If you look at your server logs, you'll see the major engine robots visiting on a regular basis, they'll pick up your changes soon enough if you can afford to wait a week or so.

All the best with your traffic building efforts!

About The Author

James Leckie is editor of http://www.bytestart.co.uk - the small business portal and http://www.bytestart.co.uk - the web promotion portal.

detailed home cleaning Park Ridge ..
In The News:

Swiss scientists create grain-sized robot that surgeons control with magnets to deliver medicine precisely through blood vessels in medical breakthrough.
Researchers exploited WhatsApp's API vulnerability to scrape 3.5 billion phone numbers. Learn how this massive data breach happened and protect yourself.
Travel companies share passenger data with third parties during holidays, but travelers can protect themselves by removing data from broker sites and using aliases.
Xpeng's humanoid robot moves so realistically that crowds believed it was fake, marking a major advancement in robotics technology ahead of 2026 commercial launch.
Researchers discover phishing scam using invisible characters to evade email security, with protection tips including password managers and two-factor authentication.
iPhone and Android users can reduce battery drain and data usage by restricting Background App Refresh to Wi-Fi connections instead of mobile networks.
Scammers nearly stole an Apple account by exploiting the support system with authentic-looking tickets and phone calls, users can protect themselves with safety steps.
FoloToy restored sales of its AI teddy bear Kumma after a weeklong suspension following safety group findings of risky and inappropriate responses to children.
Threat intelligence firm Synthient uncovers one of the largest password exposures ever, prompting immediate security recommendations.
Viral video shared by Elon Musk shows Tesla's Optimus humanoid robots performing tasks from cooking to construction, garnering over 58.5 million views on social media.
Chinese hackers used Anthropic's Claude AI to launch autonomous cyberattacks on 30 organizations worldwide, marking a major shift in cybersecurity threats.
Apple's new Sleep Score feature gives you a rating for your nightly rest quality. Learn how to set it up on your Apple Watch and iPhone today.
Essential phone settings to enable before losing your device, including Find My network, location services and security features for iPhone and Android.
The Fox News AI Newsletter gives readers the latest AI technology advancements, covering the challenges and opportunities AI presents.
Cybersecurity research shows weak passwords remain a major threat, with simple patterns and number sequences putting millions of accounts at risk.
New Android malware BankBot YNRK silences phones, steals banking data and drains crypto wallets automatically. Learn how this advanced threat works.
FDA approves first human trial for Paradromics' brain-computer interface that could restore speech for paralyzed patients through neural technology.
New phishing platform QRR targets Microsoft 365 users across 1,000 domains in 90 countries. Learn how to spot fake login pages and protect your accounts.
OpenTable now uses AI to track your dining habits and share insights with restaurants. Learn what data they collect and how to protect your privacy.
Google's discontinued Nest thermostats still secretly upload home data to company servers despite losing smart features, raising serious privacy concerns.
New Android malware NGate steals NFC payment codes in real-time, allowing criminals to withdraw cash from ATMs without your card. Learn protection tips.
DoorDash confirms data breach exposing customer names, emails, addresses after social engineering attack. Learn how to protect yourself from scams.
Concerned about Google's AI scanning your Gmail? Learn how to disable Gemini features that access your emails, Drive files and Chat messages for privacy.
Google warns Android users about dangerous fake VPN apps hiding malware that steals passwords, banking details and personal data from phones and tablets.
Apple's digital passport feature lets iPhone users breeze through TSA checkpoints this holiday season using Digital ID technology at 250+ airports.

Increase Online Traffic - What NOT To Do

Since everyone is so obsessed with ways to increase our... Read More

How to Drive Traffic to Your Website

Everyone wants to know the big secret to driving traffic... Read More

Key Words to Build Traffic

Much has already been said about having a content rich... Read More

Higher Website Traffic Conversion Made Easy

In 1993, on a moon lit, warm summer night, I... Read More

How to Generate Traffic on a Zero Budget

One of the most popular ways to generate free traffic... Read More

Targeted Traffic - How Will You Achieve It?

Wouldn't it be great if your website was listed on... Read More

Content for Coders

The one thing that any new Webmaster hears when searching... Read More

Generating Traffic On A Budget

Most webmasters keep their prized web traffic generating systems to... Read More

Reciprocal Links: Look Before You Link

A reciprocal link is when a web site links to... Read More

No Cost Ways To Increase Your Web Site Traffic Promotion

Web site traffic promotion is crucial in today's Internet world.... Read More

Its Not The Opt-In List That Brings Success, Its Peoples Desire For Your Product

Let me ask you a question. What is the most... Read More

Web Traffic Wonder: Are You Using This Free List Building Tool?

Yes, if need more web traffic, this free list building... Read More

How to Quickly Gain Traffic to Your New Web Site

Have you spent a lot of money on advertising with... Read More

Link Exchange Primer

An Introduction to Link ExchangeInitially, when the internet was in... Read More

How To Triple Your Banner Click-Through-Rates

Have you noticed that your banner ads rarely get clicked... Read More

How to Get Traffic

The future of online business rest in one word: traffic.... Read More

7 Tips for Using Your FAQ Pages to Generate Free Traffic

FAQ pages are an often overlooked way to generate free... Read More

Marketing Made Easy

Is website traffic convertible to cash? The answer is yes.... Read More

The Hidden Traffic Strategy That Skyrockets Your Profits

If you agree that traffic is the true currency of... Read More

Thinking of Buying Hits To Your Website? Think Again!

Online marketing is an area where you can find a... Read More

Free Tips to Generate Traffic for Webmasters

Starting a new website and developing a traffic base if... Read More

A Simple Guide to Analyzing All Those Web Traffic Ideas - Part 3

Just to recap - Parts 1 and 2 of this... Read More

5 Little Known Ways To Generate Free Traffic

Most people have the notion that generating traffic is a... Read More

How To Appear in Googles Local Search Results

Google doesn't only exist at http://google.com/ - Google also has... Read More

Trafffic Equal Sales?

Everything being equal, more traffic to your website translates into... Read More

express cleaning service Des Plaines ..