Home
>
Traffic Building
>
Web Site Monitoring Is A Global Necessity

Web Site Monitoring Is A Global Necessity

Bill Huang sits down at his computer. As he connects to the Internet, he glances out at the sun poking its nose above the Hong Kong skyline. It will be another busy day, and he has to order those slippers for his wife before rushing off to a meeting.

He types in his search terms and Google faithfully reports: "Results 1 - 100 of about 1,760,000. Search took 0.34 seconds."

Bill clicks on a the Big Soft Slipper web site and waits for the page to load. "Site unavailable," Bill reads. He hits the "back" button. Then he clicks on another of the 1,760,000 pages Google offered him.

High above Cleveland, USA, the executives at Big Soft Slipper are clinking their glasses and patting themselves on the back. "We sure did it," the CEO crows. "Look at that beautiful home page. Look at the easy navigation. Look at how fast it loads."

Somebody please tell them about Bill Huang.

"Very few people realize how the web site that loads so zippy in their office, flows like molasses on their customers' computers ? and may not even be accessible at all," says Vadim Mazo, CEO of Dotcom-Monitor , a web site monitoring company. "While they celebrate, they could be losing customers."

Even in the United States, the most developed Internet market in the world, one out of five Internet users still operate on 56K connections. Smart companies have gotten wise, and test their web sites on slow connections ? usually 56K. That leaves 13 million Americans with even slower connections ? along with hordes of customers in India, China, Australia, Russia, South Africa and elsewhere around the world.

Who is monitoring your web site from Europe and Asia?

"We just opened up a new web site monitoring station in Hong Kong, because there is a growing demand for monitoring web site performance from Asia," Mr. Mazo adds. "While nobody can monitor individual connections, we can monitor sever side connection speeds and web site accessibility ? both of which are affected by transatlantic transfers."

In fact, bottlenecks can develop in several spots along the transatlantic connections ? bottlenecks that could slow down or even block a web site completely. If a webmaster is not monitoring the performance of his web site overseas as well as at home, he will not be aware of the bottleneck and unable to contact his provider about it.

The fact is that a web site will load slower on the opposite side of the world, regardless of the type of connection the surfer has. But that is compounded when the transatlantic connections, or other local connections, block up.

Is connection speed a problem worth monitoring?

In May 2001, Zona Research reported that slow loading web sites accounted for $25 billion in lost sales each year ( http://www.marketresearch.com/map/prod/483429.html ) As Internet usage continues to climb around the world, that figure might be closer to $40 billion by now.

Another study, by BizRate.com ( http://www.marketresearch.com/map/prod/483429.html ) in 2000, revealed that most people abandon purchases on the Internet while already in the shopping cart section ? 21 percent due to slow-loading pages. In other words, even when the home page and the sales pages operate at a satisfactory speed, customers get frustrated by slow loading or failed shopping carts.

"It's one thing to know that your web site is accessible. It is another to know that all your forms and your shopping carts are performing to your customers' satisfaction," Mr. Mazo says. He adds that web site monitoring avoids the embarrassing moment when the customer lets a company know its site is not accessible. "The only thing worse is if nobody lets you know and you just keep losing sales."

This suggests there is value in monitoring your web site from overseas -- and in monitoring the forms and shopping carts and anything other server requests and user transactions

Stella Huang loves her new slippers. They are just perfect. She really does not care where they come from. The executives at Big Soft Slipper were not monitoring their web site performance, so they have no idea that they just lost a customer. And another customer. And another...

About The Author

David Leonhardt is a freelance writer, and an online and offline publicity specialist. Contact him at:

http://www.marketresearch.com/map/prod/483429.html

or visit his website at:

http://www.marketresearch.com/map/prod/483429.html

no-contract cleaning service Des Plaines ..

In The News:

A 2025 data breach at fintech company 700Credit exposes personal information of more than 5.8 million people through compromised third-party integration partner.

Retailers lose $76.5 billion annually to return fraud as nearly 10% of U.S. retail returns involve fraudulent activity, with $850 billion in returns expected in 2025.

ShinyHunters claims responsibility for stealing 94GB of Pornhub user data affecting over 200 million records and demands Bitcoin ransom.

ChatGPT 2025 now connects to Apple Music, Canva, Expedia, TripAdvisor and OpenTable through built-in apps that help users create playlists, design graphics and more.

Apple releases emergency patches for two zero-day vulnerabilities actively exploited in attacks. iPhone and iPad users urged to update immediately.

DoorDash launches Zesty, an AI-powered social app that recommends restaurants through conversational search, now testing in San Francisco and New York.

Cybersecurity firm Infoblox reveals that over 90 percent of parked domains now redirect visitors to scams and malware, making simple typos extremely dangerous.

The Fox News AI Newsletter covers the latest artificial intelligence technology advancements, including the challenges and opportunities AI presents now and for the future.

GPT-5.2 is now live for all ChatGPT users with improved coding, writing and image interpretation, with Kurt Knutsson offering his review.

New iPhone replacement scam uses pressure tactics and fake carrier calls to steal devices from buyers. Criminals claim shipping errors and demand urgent returns.

Amazon Ring's new facial recognition feature sparks privacy controversy as Electronic Frontier Foundation critics argue the AI upgrade expands surveillance risks.

New Android banking trojan Sturnus steals credentials, reads encrypted messages and controls devices.

Denmark's 3D-printed student village proves automation builds 36 apartments faster than traditional methods. Skovsporet project shows housing future.

Discover Android's new Sound Notifications feature that alerts you to smoke alarms, doorbells, and baby cries even when wearing headphones.

New SantaStealer malware reportedly threatens holiday shoppers with password theft. This Christmas-themed info-stealer targets browsers and crypto wallets.

The Christmas season brings a surge in Netflix phishing scams targeting shoppers with fake emails. Stacey P received convincing scam but verified account first.

San Francisco Giants invite Jamie Grohsong to throw ceremonial first pitch at Oracle Park after he learned to play baseball with a bionic hand following an injury.

FBI warns cybercriminals are stealing family photos from social media to create fake proof of life images in virtual kidnapping scams targeting victims.

Instagram's new 'Your Algorithm' tool lets you control your Reels feed in real time. The app now gives you power to customize what videos you see.

Major Marquis fintech breach exposes 400,000-plus Americans' data through unpatched SonicWall vulnerability, with Texas hardest hit at 354,000 affected.

Free up iPhone storage fast by clearing large photos and videos from Messages app. Simple steps for iOS users to delete attachments without losing chats.

Scammers are flooding inboxes with fake tracking alerts that mimic real carriers, exploiting the holiday rush to steal logins and personal data.

The Fox News AI Newsletter brings you the latest news on AI technology advancements and the challenges and opportunities AI presents now and for the future.

Texas family reunites with missing 11-year-old cat Grayson after 103 days using Petco Love Lost's AI photo matching technology and community help.

Tired of AI customer service loops? These insider tricks help you escape "frustration AI" and get real human help when you need it most for urgent issues.

Web Site Monitoring Is A Global Necessity

Traffic Building