Home
>
Web Design
>
Create A Web Site That Builds Trust

Create A Web Site That Builds Trust

If someone doesn't know you personally, will they trust you enough to do business with you just by visiting your web site?

Most people view organizations - and web sites - they don't know with great skepticism. Given all the identity theft and viruses running around, people are understandably cautious and somewhat skeptical when they go to a new web site.

What can you do?

Here are four tips on how to create a web site that builds trust:

1. Provide your contact information

You visitor wants to know that there is a real person somewhere behind your web site. Ideally, put a real person's name, full postal address, e-mail, and telephone number. Some of your visitors will want to communicate with you. Make it easy for them to do so.

2. Post testimonials

You say: "Our web site is the greatest".

Your customer says: "Yea, right."

Every business toots its own horn, and most people don't believe a word of it. But, when your customers sing your praises, it has much more credibility. Make sure that you ask your customers for short, specific testimonials. You can even ask a specific customer to speak of a particular experience with your company with which they were pleased. The more guidance you give folks in writing these the more helpful they will be to your viewers since they are looking for others who have had dealing with you like they may have.

Put these testimonials throughout your web site and include as much contact information about that customer as they will allow. Ideally you will want to put their picture, full name, and phone number or e-mail address; however clearing it with them first is always a must. And as mentioned in number 1 above, the more details you provide to show there is a real person behind that testimonial, the credibility to will have to your viewer.

3. Provide a guarantee

Who wants to get stuck making a bad purchase? Providing a guarantee helps put your potential customers at ease and makes buying from you that much more inviting. The longer and more iron-clad guarantees can't be beat. If your competitors offer a 30 day guarantee with a restocking fee, why not offer a 60 day guarantee with no fees?

4. Be nice

For goodness sake, be nice to people! Your potential customers don't know as much about your product or service as you do. They may ask what seem like dumb questions -- many times. It's ok. Answer them courtesly, honestly, and promptly ? even if you are having one of those weeks! Let's face it, you are desiring that they be willing to fork over some of their hard earned money to you so it is always to your advantage to entertain what may seem like the most outrageous inquiries.

When you create a web site, make sure that you follow these four tips to build trust. Building a genuine website is only half of the battle. Your website will attract folks to your business. But, building trust, confidence in your products and services, and, if you are lucky, a business relationship with a person will keep them coming back. And that is the whole idea!

Herb and Monica Leibacher operate Web Builder Express (http://www.webbuilderexpress.com ). Create a professional web site for your business or non-profit organization with Web Builder Express. At Web Builder Express, you can request your free Quick Start Guide that tells you how to create a great web site.

affordable house cleaning Park Ridge ..

In The News:

Holiday shopping scams surge as fake refund emails target distracted consumers during Black Friday and holiday seasons, costing Americans billions annually.

The AI-powered IRMO M1 exoskeleton features four modes, including turbo, eco, training and rest for hiking, running, cycling and sports with eight-hour battery life.

OpenAI announced upgrades for its ChatGPT Images platform on Tuesday, saying the program can now make more precise edits and produce images more quickly.

Chrome for Android now turns web articles into AI-powered podcast conversations. Get hands-free browsing with Google Gemini's natural audio summaries.

LastPass faces $1.6 million fine from U.K. regulators after 2022 data breach exposed 1.6 million users. Password manager failed proper security controls.

Petco disclosed a data breach exposing customer Social Security numbers, financial account details, and driver's license information due to a software error.

Baseball teams can now analyze complete swing mechanics in normal training environments using Theia's markerless AI system that processes standard high-speed footage.

Smart home hacking fears overblown? Expert reveals real cybersecurity risks and simple protection tips to keep your connected devices safe from hackers.

MIT develops needle-free glucose monitor using light technology. Revolutionary device could replace painful finger pricks for diabetes management.

The ClickFix campaign disguises malware as legitimate Windows updates, using steganography to hide shellcode in PNG files and bypass security detection systems.

Researchers from Osaka Metropolitan University designed a 21-foot dome that combines aquaculture and hydroponics to create a self-sustaining urban food system.

The Fox News AI Newsletter gives readers the latest AI technology advancements, covering the challenges and opportunities AI presents.

ChatGPT data breach exposes personal info of users through partner Mixpanel. OpenAI confirms names, emails compromised in security incident.

Android rolls out Emergency Live Video for 911 calls, letting dispatchers see real-time scenes during emergencies. Great for holiday travel safety.

Malicious Chrome and Edge extensions collected browsing history, keystrokes and personal data from millions of users before Google and Microsoft removed them.

Google's new Call Reason feature lets Android users mark calls as urgent before dialing, displaying an urgent label to recipients using Phone by Google app.

Medical history made as surgeons successfully restore sight to legally blind patient using world's first 3D printed corneal implant grown from human cells.

Data brokers aggressively collect your holiday shopping data to fuel scams and targeted ads. Learn how to delete your digital profile before 2025 starts.

Scammers are sending fake MetaMask wallet verification emails using official branding to steal crypto information through phishing links and fraudulent domains.

Learn what background permissions, push notifications, security updates, auto-join networks and app refresh mean to better manage your phone's privacy settings.

Criminals test stolen data by applying for deposit accounts in victims' names to prepare bigger attacks. Learn why banks won't share fraud details.

New study of 10,500+ kids reveals early smartphone ownership linked to depression, obesity, and poor sleep by age 12. Earlier phones mean higher risks.

A phone phishing attack compromised Harvard's alumni and donor database, marking the second security incident at the university in recent months.

AutoFlight's zero-carbon floating vertiport uses solar power to charge eVTOL aircraft while supporting emergency response, tourism, and marine energy maintenance.

A new phone return scam targets recent buyers with fake carrier calls. Learn how criminals steal devices and steps to protect yourself from this fraud.

Create A Web Site That Builds Trust

Web Design