Moving Things Around

How often, men, have you come home to find the living room furniture in different places? Your wife said she was ready for something different, so she moved some things around. It may have been inconvenient at first, but deep inside it felt good to have things a little different at home. Maybe by moving the couch over there it made the room seem bigger. By moving the TV over on that wall gave the room a sense of coziness.

The same can be true for your website. If you are in a rut, and your website isn't bringing in the results you thought it should, maybe a little 'furniture moving' is what you need.

Recently I moved a few things around on my home page. Instead of hitting the customers with an immediate web design and hosting blurb, I put something that caught the user's eye. My newsletter. Now the first thing that a potential client sees on our home page is an offer for FREE tips and specials. Immediately the customer is 'given' something, instead of the same old here's why we are the best. Since moving the newsletter link to the top, we've had a surge of subscribers, more than we've had in the last 6 months.

Moving things around may be good for more than just you. Google watches home pages for stagnant, unchanging information. If your page is not updated regularly, Google (and others) actually figures that into it's vast algorithm that it uses to rank your site among the others. Moving things around can keep your page fresh, and importantly, keep you in the listings.

Be careful, though, that you don't move too much stuff. If you have a login link, moving it may confuse those customers of yours that are used to clicking in the upper right corner to log in. Move that, or change it's color, and some users may simply think you've discontinued that service, or have completely abandoned them. Move with caution.

Have fun with your website. Keep it fun, keep it interesting, and keep it moving!

Will Hanke is owner of Lighthouse Technologies, http://www.techlh.com a web design, programming and hosting company. He is also author of several software applications in use by companies across the US.

efficient cleaning crew Northbrook ..
In The News:

Viral video shared by Elon Musk shows Tesla's Optimus humanoid robots performing tasks from cooking to construction, garnering over 58.5 million views on social media.
Chinese hackers used Anthropic's Claude AI to launch autonomous cyberattacks on 30 organizations worldwide, marking a major shift in cybersecurity threats.
Apple's new Sleep Score feature gives you a rating for your nightly rest quality. Learn how to set it up on your Apple Watch and iPhone today.
Essential phone settings to enable before losing your device, including Find My network, location services and security features for iPhone and Android.
The Fox News AI Newsletter gives readers the latest AI technology advancements, covering the challenges and opportunities AI presents.
Cybersecurity research shows weak passwords remain a major threat, with simple patterns and number sequences putting millions of accounts at risk.
New Android malware BankBot YNRK silences phones, steals banking data and drains crypto wallets automatically. Learn how this advanced threat works.
FDA approves first human trial for Paradromics' brain-computer interface that could restore speech for paralyzed patients through neural technology.
New phishing platform QRR targets Microsoft 365 users across 1,000 domains in 90 countries. Learn how to spot fake login pages and protect your accounts.
OpenTable now uses AI to track your dining habits and share insights with restaurants. Learn what data they collect and how to protect your privacy.
Google's discontinued Nest thermostats still secretly upload home data to company servers despite losing smart features, raising serious privacy concerns.
New Android malware NGate steals NFC payment codes in real-time, allowing criminals to withdraw cash from ATMs without your card. Learn protection tips.
DoorDash confirms data breach exposing customer names, emails, addresses after social engineering attack. Learn how to protect yourself from scams.
Concerned about Google's AI scanning your Gmail? Learn how to disable Gemini features that access your emails, Drive files and Chat messages for privacy.
Google warns Android users about dangerous fake VPN apps hiding malware that steals passwords, banking details and personal data from phones and tablets.
Apple's digital passport feature lets iPhone users breeze through TSA checkpoints this holiday season using Digital ID technology at 250+ airports.
A new phishing scam targets family photos with fake "Cloud Storage Full" alerts. Criminals steal credit card information through fake sites. Learn protection tips.
South Korean scientists create ultra-thin fabric muscles that turn clothes into robotic assistants, lifting 33 pounds while weighing under half an ounce.
Archer Aviation has acquired Hawthorne Airport for $126M to launch an LA air taxi network ahead of the 2028 Olympics, featuring AI-powered eVTOL operations and next-gen aviation tech.
Stay up to date on the latest AI technology advancements and learn about the challenges and opportunities AI presents now and for the future.
Fake AI apps disguised as "ChatGPT" and "DALLĀ·E" are flooding app stores with dangerous malware that steals data and monitors users without detection.
Fake buyers demand specific vehicle reports from unknown sites to steal credit card information from car sellers, but warning signs can help identify these scams before paying.
Android users can now manage apps across multiple devices more easily with Google Play Store's updated remote uninstall button in the latest update.
NASA's Perseverance rover discovers shiny metallic rock on Mars that could be a meteorite from an ancient asteroid, containing high levels of iron and nickel.
Holiday scams spike during Black Friday and Cyber Monday as criminals exploit your leaked personal data. Learn how to protect yourself from fake stores and phishing.

Flash Doesnt Always Add Shine to Web Efforts

The trend today to overuse animation in a website's opening... Read More

Use Feng Shui Techniques To Design a Harmonic Website For Your Business

By following feng shui guidelines and techniques, you can build... Read More

Ten Basic Steps For Building A Web Site That Works

1. Assemble a web site development plan that is integrated... Read More

Sell Yourself First...Your Key To More Sales

Selling on the internet is a challenge. There is no... Read More

Web Designers Beware!

As a web designer, I have a personal interest in... Read More

Shameless Flashers - Using Flash Tools To Create Spectacular Websites

Flash is a powerful technology that can help you create... Read More

Ten Tips For Your Web Site Home Page

1. Loading time:try to be below 20kbless number of imagesspecify... Read More

When Your Graphic Designer Costs You Money

So how do you know when your graphic designer costs... Read More

Fast Web Design For The Skint Webmaster

About two years ago, I had a go at commercial... Read More

How Does Your Website Measure Up?

Does your website make a good first impression? Is the... Read More

Designing Beautiful Artist Websites ? 12 Tips To Showcase Your Art

1. Who needs an artists website?Not everyone! If you are... Read More

Create A Web Site That Builds Trust

If someone doesn't know you personally, will they trust you... Read More

Using CCS to Eliminate Tables

CSS or Cascading Style Sheets has opened up tremendous possibilities... Read More

Imitation, The Smartest Form Of Flattery

Unless you are an inventor, most likely you are selling... Read More

Web Page Building for Beginners 2

A search engine robot actually reads the wording on your... Read More

Dont Overdo it!

Have you ever been to site with so much ad... Read More

How Not to be Ripped Off by Your Website Designer

As web designer my self, I have had the unfortunate... Read More

How To Start An Internet Business ? Designing For Usefulness

The first step to starting any Internet business is conducting... Read More

What Does Your Website Say About Your Business?

QUESTION: My business is very small, just me and... Read More

Web Templates: Replacing Designers?

I've seen articles (and websites) that suggest you can buy... Read More

50 Surefire Web Design Tips

Tips to brand your websiteInclude your logo in all pages.... Read More

Creating a Favicon

Once, I attempted to create a favicon (the little graphic... Read More

Website Design For Small Businesses

There are many different website design companies, offering different facilities... Read More

How to Design a Search Engine Friendly Web Site

Many web site designers don't design their sites for the... Read More

Database Driven Website

The solution lies in creating a 'Database driven website', through... Read More

cleaning lady near Wilmette ..