How often, men, have you come home to find the living room furniture in different places? Your wife said she was ready for something different, so she moved some things around. It may have been inconvenient at first, but deep inside it felt good to have things a little different at home. Maybe by moving the couch over there it made the room seem bigger. By moving the TV over on that wall gave the room a sense of coziness.
The same can be true for your website. If you are in a rut, and your website isn't bringing in the results you thought it should, maybe a little 'furniture moving' is what you need.
Recently I moved a few things around on my home page. Instead of hitting the customers with an immediate web design and hosting blurb, I put something that caught the user's eye. My newsletter. Now the first thing that a potential client sees on our home page is an offer for FREE tips and specials. Immediately the customer is 'given' something, instead of the same old here's why we are the best. Since moving the newsletter link to the top, we've had a surge of subscribers, more than we've had in the last 6 months.
Moving things around may be good for more than just you. Google watches home pages for stagnant, unchanging information. If your page is not updated regularly, Google (and others) actually figures that into it's vast algorithm that it uses to rank your site among the others. Moving things around can keep your page fresh, and importantly, keep you in the listings.
Be careful, though, that you don't move too much stuff. If you have a login link, moving it may confuse those customers of yours that are used to clicking in the upper right corner to log in. Move that, or change it's color, and some users may simply think you've discontinued that service, or have completely abandoned them. Move with caution.
Have fun with your website. Keep it fun, keep it interesting, and keep it moving!
Will Hanke is owner of Lighthouse Technologies, http://www.techlh.com a web design, programming and hosting company. He is also author of several software applications in use by companies across the US.
executive chauffeured services Bradford .. Madison to Airport carChoosing a web designer can seem like a daunting task.... Read More
If you have a business, big or small you may... Read More
To build a website, there are four methods to choose... Read More
So how do you know when your graphic designer costs... Read More
Colors are powerful, and create strong feelings. They can also... Read More
If you were like me and you have just started... Read More
Making a poorly designed website is one of the easiest... Read More
Never put form over function. Why? Because it's crucial that... Read More
Favorite icon appears to the left of your link in... Read More
Here's a really simple way... any novice can create a... Read More
Have you put a lot of effort, time, and money... Read More
Whenever singer John Mayer sings his romantic song, "Your Body... Read More
There are plenty of Drupal Modules that you can install... Read More
To explain my point I need to first confuse the... Read More
I get the occasional web design lead from my website.... Read More
One of the simplest things you can do to give... Read More
The top ten fonts for website design might change in... Read More
Websites, there's literally billions of them out there in cyber-space.... Read More
Physical therapists have unique web presence needs. An effective site... Read More
Many websites make the mistake of being all flash and... Read More
Website design is a very competitive area and there is... Read More
What is web usability & why is it important?Web usability... Read More
They may look cutting edge, but if you want a... Read More
1. What's the purpose?The most fundamental thing to do before... Read More
Clutter: Too much noise, too much text, and too little... Read More
O'Hare Chicago prom limo ..Your web site should be-visitor friendly to navigatesearch engine friendly... Read More
Home PageHome page should clearly indicate what the site is... Read More
Just because you are a small business with an even... Read More
Sooner or later every small or medium business owner realizes... Read More
The .htaccess file is a control file located in your... Read More
What do the key words represent?Key words - these are... Read More
Should Generating Revenue From A Website Be The Prime Motivator?... Read More
You know... Before purchasing your product a person comes to... Read More
Content is king. Without content your website is an empty... Read More
In the of-line marketing world it is all about trying... Read More
I'm sure you've all heard the saying 'Build it and... Read More
Favorite icon appears to the left of your link in... Read More
1. Who needs an artists website?Not everyone! If you are... Read More
When I surf the Net, I often see web sites... Read More
You have created your custom error page so now all... Read More
When you begin the design of your Web site, one... Read More
You just created a new web site but want to... Read More
No matter what product or service you're promoting, unless you... Read More
Whether you are planning on having a website built for... Read More
As a web designer, I have a personal interest in... Read More
You've got a concept for a business, are excited about... Read More
So your web site's online and you've got high rankings... Read More
A long, long time ago? In a galaxy far, far... Read More
If someone doesn't know you personally, will they trust you... Read More
So, what's in a website design anyway? And, how do... Read More
Web Design |