No Matr How Goud The Infomation...

Typos, misspellings, hideous grammar, exclamation overkill and run-on sentences all undermine a Web site's message. Your reader will have to work too hard, and you won't have that reader long.

Grabbing a reader's attention is a key point in getting your message out, but there is such a thing as too much grabbing--and the wrong kind of attention. Negative attention can lose a great many visitors and potential clients.

Clean content and neat appearance are not merely a matter of aesthetics. It goes to the core of establishing trust and reliability between a Web site and visitor. Relate it to a deli. A potential customer heard about you through an ad. Cool ad, got his/her attention, so he/she stops by on the way home. On the outside everything looks nice, meets expectations, so the visitor walks in, looking for tonight's sandwich goodies. Once inside it only takes a few seconds to notice the dust on the shelves, the dirty footprints, the unidentifiable smudges on the glass counter-fronts. No matter how good the food smells, if the counterperson has dirty hands or there are papers littering the floor, how many people are going to feel comfortable reaching over a crumb-covered counter to pay for their dinner?

That may sound like a silly comparison to Web content, but really, it's not so far off. The principle stands: clean, neat, appealing content builds comfort and trust. Sloppy, haphazard or distracting content repels, and breaks down credibility. And the principle is very easy to apply to all Web content. Just remember the acronym, "Get It All"

G- et another set of eyes to take an objective look
E- xtra attention to spelling lends credibility
T- ell your message with exciting words; don't rely on graphics

I- talics, bold and all caps are rough on the eyes, use sparingly
T- ake the time to read the entire content... backwards (you'll be amazed at what you'll notice this way)

A- lways do one last look-see after it's finished
L- et all content sit for at least a full day before a final edit
L- ose the guesswork--keep a dictionary and grammar/editing reference at your fingertips, and use them often.

Whether your content is a one-line ad or five-page report, taking that little extra time and effort will improve your site, build customer confidence and add respectability. Saving time now and risking poor content quality can end up costing you more later. After all, the object is to get and keep customers at your site; to keep them reading. How long would you have kept reading this article if it had all been written like that first paragraph?

Cherie' Davidson is a freelance writer and Web content developer who lives in the Pacific Northwest with her toy poodle, Auggie Dog, her "energy muse." She has her own freelance writing business, Suitable Words Publications (http://www.suitablewords.com), where she writes and promotes Website content, designs and develops e-books, hires out as a copywriter and writes a wide variety of articles and essays. She has started a blog at http://www.suitablewords.com and a free article site at http://www.suitablewords.com

Airbnb cleaning service Glenview ..
In The News:

Apple releases emergency patches for two zero-day vulnerabilities actively exploited in attacks. iPhone and iPad users urged to update immediately.
DoorDash launches Zesty, an AI-powered social app that recommends restaurants through conversational search, now testing in San Francisco and New York.
Cybersecurity firm Infoblox reveals that over 90 percent of parked domains now redirect visitors to scams and malware, making simple typos extremely dangerous.
The Fox News AI Newsletter covers the latest artificial intelligence technology advancements, including the challenges and opportunities AI presents now and for the future.
GPT-5.2 is now live for all ChatGPT users with improved coding, writing and image interpretation, with Kurt Knutsson offering his review.
New iPhone replacement scam uses pressure tactics and fake carrier calls to steal devices from buyers. Criminals claim shipping errors and demand urgent returns.
Amazon Ring's new facial recognition feature sparks privacy controversy as Electronic Frontier Foundation critics argue the AI upgrade expands surveillance risks.
New Android banking trojan Sturnus steals credentials, reads encrypted messages and controls devices.
Denmark's 3D-printed student village proves automation builds 36 apartments faster than traditional methods. Skovsporet project shows housing future.
Discover Android's new Sound Notifications feature that alerts you to smoke alarms, doorbells, and baby cries even when wearing headphones.
New SantaStealer malware reportedly threatens holiday shoppers with password theft. This Christmas-themed info-stealer targets browsers and crypto wallets.
The Christmas season brings a surge in Netflix phishing scams targeting shoppers with fake emails. Stacey P received convincing scam but verified account first.
San Francisco Giants invite Jamie Grohsong to throw ceremonial first pitch at Oracle Park after he learned to play baseball with a bionic hand following an injury.
FBI warns cybercriminals are stealing family photos from social media to create fake proof of life images in virtual kidnapping scams targeting victims.
Instagram's new 'Your Algorithm' tool lets you control your Reels feed in real time. The app now gives you power to customize what videos you see.
Major Marquis fintech breach exposes 400,000-plus Americans' data through unpatched SonicWall vulnerability, with Texas hardest hit at 354,000 affected.
Free up iPhone storage fast by clearing large photos and videos from Messages app. Simple steps for iOS users to delete attachments without losing chats.
Scammers are flooding inboxes with fake tracking alerts that mimic real carriers, exploiting the holiday rush to steal logins and personal data.
The Fox News AI Newsletter brings you the latest news on AI technology advancements and the challenges and opportunities AI presents now and for the future.
Texas family reunites with missing 11-year-old cat Grayson after 103 days using Petco Love Lost's AI photo matching technology and community help.
Tired of AI customer service loops? These insider tricks help you escape "frustration AI" and get real human help when you need it most for urgent issues.
Unlock richer audio from your streaming apps with simple tweaks to volume normalization, equalizer settings, and quality preferences for cleaner sound.
Scammers are sending fake Facebook settlement payout emails that mimic legitimate notices from the privacy settlement administrator to deceive users.
Holiday shopping scams surge as fake refund emails target distracted consumers during Black Friday and holiday seasons, costing Americans billions annually.
The AI-powered IRMO M1 exoskeleton features four modes, including turbo, eco, training and rest for hiking, running, cycling and sports with eight-hour battery life.

Optimized Web Page Template

I want to give you a free web page template... Read More

Integrating Advertising into Your Web Design

If you are going to be placing ads on your... Read More

How to Test Your Web Headlines and Web Site Home Page to Sell More Products and Services

A client asked me, at what point do you change... Read More

Do You Really Need A Website?

Nope. You certainly don't need a website.But you don't need... Read More

A Beginners Guide to Web Page Design

Designing your own successful web page can seem difficult and... Read More

Copy Editing: 10 Powerful, Mind Blowing Secrets For Writing A High-Impact Ad

No matter what product or service you're promoting, unless you... Read More

Designing Your Web Site For ALL Browsers

Let's face it. Building a web site that browses consistently... Read More

Low Cost Web Design In Birmingham

There are many companies who build websites, all of which... Read More

Ten Steps to a Winning Home Page

There's no doubt about it - the first page your... Read More

Developing Your Winning Web Site Strategy

Your web site is the key to your success on... Read More

Your Website Visitors - Will They Stay?

I'm sure you've all heard the saying 'Build it and... Read More

Is Your Website?s Copy Up to the Mark?

The Internet is a relatively new medium. What works for... Read More

Long Copy Sales Letters on the Web: Hype or Not?

I have written before about long sales copy on the... Read More

Dont Lose The Sale In The Internets Last Three Feet

In retailing there is a saying that sales are made... Read More

To Hire or Not to Hire a Website Designer

In the early years of the internet the actual design... Read More

Designing Beautiful Artist Websites ? 12 Tips To Showcase Your Art

1. Who needs an artists website?Not everyone! If you are... Read More

Website Polls For You And Your Visitors

Setting up a survey on your site is extremely simple... Read More

How to Build Your Own Website - More Steps

To build a website, there are four methods to choose... Read More

Hacked Off with CSS?

For those not familiar with CSS Hacks, they are ways... Read More

Simple Lines and Shapes for Your Logo Design

Geometric designs come in all shapes and sizes? and lines.... Read More

How To Increase Your Conversion Rate or What Most People Miss When It Comes To Optimization

Everybody talks about the importance of testing your sales copy... Read More

Winning Websites

Customers will form an opinion of your business as soon... Read More

What I Look For In a Website

As my occupation is that of a proofreader, one of... Read More

Be Friendly to Search Engines

The object of search engines is to give their visitors... Read More

Keyword Density

We can't emphasize enough the importance of including keyword-rich content... Read More

efficient cleaning crew Highland Park ..