Home
>
Web Design
>
So Much About META Tags!

So Much About META Tags!

I've written about META tags in the past, and I thought I'd help you expand your search engine optimization efforts and increase your web hits.

Rule #1: META tags always go in between the HEAD tags on your website. Rule #2: NEVER include any line breaks in any META tag!

Most everyone knows the two basic META tags: keywords and description.

Keywords should be in a descending order of importance. Move your most important keywords to the front, and don't repeat yourself (e.g. auto,parts,auto parts,Auto Parts). Keep the list short, to about 25 keywords. If you cater to more than one ethnic group of people, consider keywords in other languages. Lastly, eliminate spaces between the words. Make them "comma" instead of "comma space".

Descriptions should also be kept short and to the point. Around 100-125 characters is about the max usable length. Make sure you use a few important keywords in your description, be informative but brief.

Web designers should include these tags as well:

These three tags may change if you are the owner of the company/website but not the creator. In that case, the first two lines would be about the company owner, while the third should be the creator or the creator's web address.

For visiting robots, you may want to add this line:

Although most robots use the robots.txt file, Google in particular also pays attention to the third item - noarchive. This tells the search engine to index the page, but not to cache it. This comes in handy if you change your page often. Google will then always send the user to the latest version of the page, not one that it cached.

Latly, you may want to consider these two META tags for our wonderful Microsoft-controlled world:

The first turns off a feature in MS Internet Explorer which displays "smart tags", or dynamic links, to your website. These links can actually send the user to your competition's website. Not good!

The imagetoolbar tag prevents Internet Explorer 6+ users from swiping your custom-made graphics by disabling a toolbar. This toolbar is usually displayed by doing a right-click on a graphic and saving it to disk. While people can still swipe your graphics, at least they'll have to go through a little trouble to get it. Hopefully its enough of a deterrant to keep them away.

Will Hanke is owner of Lighthouse Technologies, http://www.techlh.com a web design, programming and hosting company. He is also author of several software applications in use by companies across the US.

house refresh service Lincolnshire ..

In The News:

Cybersecurity firm Infoblox reveals that over 90 percent of parked domains now redirect visitors to scams and malware, making simple typos extremely dangerous.

The Fox News AI Newsletter covers the latest artificial intelligence technology advancements, including the challenges and opportunities AI presents now and for the future.

GPT-5.2 is now live for all ChatGPT users with improved coding, writing and image interpretation, with Kurt Knutsson offering his review.

New iPhone replacement scam uses pressure tactics and fake carrier calls to steal devices from buyers. Criminals claim shipping errors and demand urgent returns.

Amazon Ring's new facial recognition feature sparks privacy controversy as Electronic Frontier Foundation critics argue the AI upgrade expands surveillance risks.

New Android banking trojan Sturnus steals credentials, reads encrypted messages and controls devices.

Denmark's 3D-printed student village proves automation builds 36 apartments faster than traditional methods. Skovsporet project shows housing future.

Discover Android's new Sound Notifications feature that alerts you to smoke alarms, doorbells, and baby cries even when wearing headphones.

New SantaStealer malware reportedly threatens holiday shoppers with password theft. This Christmas-themed info-stealer targets browsers and crypto wallets.

The Christmas season brings a surge in Netflix phishing scams targeting shoppers with fake emails. Stacey P received convincing scam but verified account first.

San Francisco Giants invite Jamie Grohsong to throw ceremonial first pitch at Oracle Park after he learned to play baseball with a bionic hand following an injury.

FBI warns cybercriminals are stealing family photos from social media to create fake proof of life images in virtual kidnapping scams targeting victims.

Instagram's new 'Your Algorithm' tool lets you control your Reels feed in real time. The app now gives you power to customize what videos you see.

Major Marquis fintech breach exposes 400,000-plus Americans' data through unpatched SonicWall vulnerability, with Texas hardest hit at 354,000 affected.

Free up iPhone storage fast by clearing large photos and videos from Messages app. Simple steps for iOS users to delete attachments without losing chats.

Scammers are flooding inboxes with fake tracking alerts that mimic real carriers, exploiting the holiday rush to steal logins and personal data.

The Fox News AI Newsletter brings you the latest news on AI technology advancements and the challenges and opportunities AI presents now and for the future.

Texas family reunites with missing 11-year-old cat Grayson after 103 days using Petco Love Lost's AI photo matching technology and community help.

Tired of AI customer service loops? These insider tricks help you escape "frustration AI" and get real human help when you need it most for urgent issues.

Unlock richer audio from your streaming apps with simple tweaks to volume normalization, equalizer settings, and quality preferences for cleaner sound.

Scammers are sending fake Facebook settlement payout emails that mimic legitimate notices from the privacy settlement administrator to deceive users.

Holiday shopping scams surge as fake refund emails target distracted consumers during Black Friday and holiday seasons, costing Americans billions annually.

The AI-powered IRMO M1 exoskeleton features four modes, including turbo, eco, training and rest for hiking, running, cycling and sports with eight-hour battery life.

OpenAI announced upgrades for its ChatGPT Images platform on Tuesday, saying the program can now make more precise edits and produce images more quickly.

Chrome for Android now turns web articles into AI-powered podcast conversations. Get hands-free browsing with Google Gemini's natural audio summaries.

So Much About META Tags!

Web Design