I've written about META tags in the past, and I thought I'd help you expand your search engine optimization efforts and increase your web hits.
Rule #1: META tags always go in between the HEAD tags on your website. Rule #2: NEVER include any line breaks in any META tag!
Most everyone knows the two basic META tags: keywords and description.
Keywords should be in a descending order of importance. Move your most important keywords to the front, and don't repeat yourself (e.g. auto,parts,auto parts,Auto Parts). Keep the list short, to about 25 keywords. If you cater to more than one ethnic group of people, consider keywords in other languages. Lastly, eliminate spaces between the words. Make them "comma" instead of "comma space".
Descriptions should also be kept short and to the point. Around 100-125 characters is about the max usable length. Make sure you use a few important keywords in your description, be informative but brief.
Web designers should include these tags as well:
These three tags may change if you are the owner of the company/website but not the creator. In that case, the first two lines would be about the company owner, while the third should be the creator or the creator's web address.
For visiting robots, you may want to add this line:
Although most robots use the robots.txt file, Google in particular also pays attention to the third item - noarchive. This tells the search engine to index the page, but not to cache it. This comes in handy if you change your page often. Google will then always send the user to the latest version of the page, not one that it cached.
Latly, you may want to consider these two META tags for our wonderful Microsoft-controlled world:
The first turns off a feature in MS Internet Explorer which displays "smart tags", or dynamic links, to your website. These links can actually send the user to your competition's website. Not good!
The imagetoolbar tag prevents Internet Explorer 6+ users from swiping your custom-made graphics by disabling a toolbar. This toolbar is usually displayed by doing a right-click on a graphic and saving it to disk. While people can still swipe your graphics, at least they'll have to go through a little trouble to get it. Hopefully its enough of a deterrant to keep them away.
Will Hanke is owner of Lighthouse Technologies, http://www.techlh.com a web design, programming and hosting company. He is also author of several software applications in use by companies across the US.
professional maid services Park Ridge ..Out there in the WWW there are thousands sites using... Read More
Once, I attempted to create a favicon (the little graphic... Read More
Customers will form an opinion of your business as soon... Read More
You know... Before purchasing your product a person comes to... Read More
Do you know why the majority of people use the... Read More
The most popular method to build webpages today is to... Read More
If you'd like to create/maintain a website, having some HTML... Read More
In cascading style sheets you can specify how your web... Read More
Whenever singer John Mayer sings his romantic song, "Your Body... Read More
Learning how to convert visitors to your web site into... Read More
Content is the most important part of any website.The Internet... Read More
So your web site's online and you've got high rankings... Read More
I'm sure you've all heard the saying 'Build it and... Read More
In this article you will find the parallel between two... Read More
Web design is a very competitive area and there is... Read More
When designing your website, remember to avoid useless and confusing... Read More
If you are going to be placing ads on your... Read More
There are two camps when it comes to flash web... Read More
It's been said again and again, when it comes to... Read More
As a webmaster, you want to keep your visitors content... Read More
How many of the visitors to your web site take... Read More
Know what you wantMake sure you know why you... Read More
Here are a few programs I can't do without. They're... Read More
It seems that almost every Tom Dick and Harry do... Read More
What is a Website Template?Many smart and savvy businesses are... Read More
cleaning lady near Lincolnshire ..We've all seen and read product testimonials. They're a very... Read More
Web sites that feature products ? especially furniture or other... Read More
Any kid, and their grandmother too, can make a webpage.... Read More
Don't mess with those links! When you're designing your site,... Read More
Are you in a dilemma whether to create a mini... Read More
Almost everything is available on the web? products, services, e-books,... Read More
(Making Your Graphics Work For You)It's no secret that a... Read More
Ever browse across a website that took ten million years... Read More
Do you have a website? If so, you need an... Read More
Content is the most important part of any website.The Internet... Read More
Should Generating Revenue From A Website Be The Prime Motivator?... Read More
1. What's the purpose?The most fundamental thing to do before... Read More
Remember the day that you got your new computer (or... Read More
Navigation must be simple. Since it's the backbone of your... Read More
The internet is full of web design companies pleading for... Read More
A web site builder can be a real life saver... Read More
The problem with designing your site as a graphic, is... Read More
A search for "web design" on Google returns more than... Read More
In my last article entitled, Maximizing The True Value Of... Read More
What dollar amount does your web site contribute to this... Read More
The landing page or entry page of your visitors is... Read More
Does your website make you any money? Does it SAVE... Read More
So how do you know when your graphic designer costs... Read More
This is a two-part article about creating a web site... Read More
Whenever singer John Mayer sings his romantic song, "Your Body... Read More
Web Design |