Home
>
Web Design
>
Tips on How to Design a Great Site

Tips on How to Design a Great Site

Have you ever walked pass a shop that, for some reason, you just felt that you had to go in? Maybe it was the d?cor, or the window display, or the pretty girl, or a combination of all those but something in the shop called out to you, "Come in" and you just had to obey.

In the online world, won't it be nice to have a site that buyers just had to buy from, despite themselves? Surfers will be drawn to the "Add to Cart" button that squealed, "Click me!" to them. They found that they just had to click the button and buy the item.

While I can assure you I can't design such a site, and I certainly am not going to reveal how to design it in a free article even if I can, there are many ways to make your site more friendly to your visitor.

The following tips will make your site load more faster, easier to use and more pleasing to your visitor. While they won't guarantee you a sale, a happier and more satisfied surfer should greatly increase your chances of a sale.

DON'T REINVENT THE WHEEL

Probably the first thing you want to do is to visit some of your competitor's sites. It will give you an idea of what your site could look like, what features you want for your own site and serve as a starting point for the design of your own site.

Perhaps the best advice I can give you here is to look at the sites from a customer's point of view. As a customer, what do you like or dislike about the sites? Would you buy from them, and why? Are you going to revisit again, and why?

EASE OF NAVIGATION

In many cases, you don't read a web site like you would a novel. You don't start from page 1, continue to page 2, and so on.

You would probably "read" a site like you would a reference book. Maybe you will read the introduction to get an idea of what the book is about, and then you will skip to the table of contents to look for the location of the information that you need. In some cases, you may turn to the index at the back of the book to see what on what pages the information you want is referred to.

Notice the navigation aids - the table of contents and the index. The first will be found at the beginning while the second, if available, at the end of the book. This is a standard observed by all books.

Your site should be as easy to navigate.

- Main Menu. You should have a menu, located either at the top, left or right, that directs users to the various sections of your site. This menu should be available from every page of your site, and at the same location.

- Site Map. If your site is relatively large, and you feel that users may have a problem locating the information they want even with a main menu, consider including a site map. Site maps give much more detail than the main menu and users will have an easier time locating the information they want.

- Search Engine. If your site is a very large site, including a search engine is a good idea.

FAST LOADING PAGES

Many webmasters will have broadband or cable connections and they tend to forget about the poor souls still struggling with dialup.

It is best that you keep the size of your pages as small as possible to accommodate users with slow connections. A general guideline is to keep the size of your pages below 100k.

GRAPHICS

Pretty graphics are nice to look at. But unless your site is about graphics, it's probably best to keep it to a minimum. It distracts users the information you want to convey, and increases the load time for your pages.

Don't forget to optimize the graphics that you use. The jpeg graphic format is a compressed format. You can choose to compress it as much or as little as you want. The more you compress it, the smaller it becomes, but the image is of a lower quality.

To optimize your jpeg's, start with a jpeg of acceptable quality. Save the jpeg with more compression and view it. If you find the quality acceptable, save it again with even more compression. Keep doing it until you get an image with unacceptable quality. The image before that will be your optimized image.

Note that you cannot go from a low quality image back to a high quality image. So remember to save your high quality images into a separate directory before trying any optimization.

CONSISTENCY

We discussed consistency regarding the location of your main menu. This consistency should extend to all areas of your site. In other words, your fonts, color scheme, buttons, etc, should be the same for all pages of your site.

TESTING

The computer on your desk is called a PC, or personal computer. Whenever I am asked why a particular computer behaves in a strange way, I will invariably remark that the computer is called a "personal computer", and thus will exhibit its own personality. :)

Similarly, surfers viewing your site will also have their own personal computer, with their own particular combination of software and hardware. Therefore, it is best to test your site under as many different types and versions of hardware and software as possible.

- Browsers. Although IE is the dominant browser, some of your users may be running other browsers like Netscape or Firefox. Test your site in as many different browsers as you can. Also, don't forget to test it under different versions of the same browser.

- Screen Resolutions. Don't forget to test your site under different screen resolutions.

- Java and ActiveX. Many sites depend on Java or ActiveX to display properly. If your site needs a Java enabled browser, try it with Java disabled and see how it looks. If possible, it is best that your site will function correctly even if the users have Java or ActiveX disabled.

David Lim is the webmaster of http://quittingyourjob.com, a site offering information, advice and resources for a newbie looking to start an online home-based business. Probably the best thing about this site is that it tells it like it is, without any of the hype that is so typical in other similar sites.

top rated cleaning service Lake Forest ..

In The News:

Android users can now manage apps across multiple devices more easily with Google Play Store's updated remote uninstall button in the latest update.

NASA's Perseverance rover discovers shiny metallic rock on Mars that could be a meteorite from an ancient asteroid, containing high levels of iron and nickel.

Holiday scams spike during Black Friday and Cyber Monday as criminals exploit your leaked personal data. Learn how to protect yourself from fake stores and phishing.

Commerce Department proposes TP-Link router ban over Chinese security risks. Learn how this potential prohibition could affect your home network and devices.

Hyundai AutoEver America suffered a data breach affecting 2,000 current and former employees, exposing names, Social Security numbers and driver's license information.

Washington court rules automated license plate reader images are public records, even when stored by vendors like Flock Safety, setting precedent for transparency.

Fake airline texts claiming flight cancellations are targeting travelers with convincing scams. Learn how cybercriminals steal personal data and credit card info.

Discover how iOS 26's new Adaptive Power feature automatically extends iPhone battery life by learning your usage patterns and adjusting performance intelligently.

New TikTok malware campaign tricks users into running PowerShell commands that download Aura Stealer, which steals credentials and authentication tokens.

Gaia Family offers fixed upfront pricing for IVF cycles with unlimited embryo transfers and financial protection, partnering with over 100 U.S. fertility clinics.

The Jetsons Act aims to position Pennsylvania as a leader in advanced air mobility by establishing regulations for hybrid ground-air vehicles.

Fake Geek Squad invoice emails are targeting users with convincing charges and urgent phone numbers to steal personal information and money.

Fox News Digital's artificial intelligence newsletter digs into a robot in Russia that faceplanted, George Clooney's alarm and OpenAI's rivalry with the New York Times.

Major data breach at Conduent exposes personal information of 10+ million people. Government contractor hit by cyberattack affecting Medicaid, child support systems.

Texas startup Janta Power raises $5.5M for innovative vertical solar towers that generate 50% more energy than traditional panels while using just one-third the land.

NASA's twin ESCAPADE spacecraft launched aboard Blue Origin's New Glenn rocket Thursday afternoon from Cape Canaveral, beginning their journey to Mars with arrival expected in 2027.

Learn how to set email reminders on iPhone and Android so you never forget to reply again. Simple built-in features help you stay organized and on top of messages.

Discover how Apple's passkeys revolutionize Mac security by replacing vulnerable passwords with biometric authentication and encryption for ultimate protection.

New survey reveals 78% of parents fear AI scams targeting their kids, yet nearly half haven't discussed these threats. Learn why this dangerous gap exists.

Chrome now autofills passport and driver's license info automatically. Google's latest browser update adds official document support with encryption and user control.

Scammers impersonate Department of Veterans Affairs employees claiming veterans owe money, but real VA communications only direct to VA.gov or official channels.

The AltoVolo Sigma hybrid-electric aircraft flies 500 miles at 220 mph while operating 80% quieter than helicopters, featuring safety systems and compact design.

Google search scam alert: fake customer service numbers can give scammers remote control of your phone. Learn how to spot these traps and protect yourself.

Electric vehicles overtake gas cars in total CO2 savings after just two years of driving, with emissions benefits growing over time as power grids get cleaner.

Louvre Museum reportedly used "Louvre" as password for surveillance system during $100M jewel heist. Learn how weak passwords put even famous institutions at risk.

Tips on How to Design a Great Site

Web Design