Top Ten Ways to Increase Web Sales - Part 2

You have only 10 seconds to impress your potential buyer.

Your Web site visitors don't care about you. They care what you can do for them. Give them a reason to buy. If you haven't reaped the sales you deserve apply these ten tips:

Part one of this article is available at http://www.bookcoaching.com/freearticles/article-56.shtml.

6. Make your layout clear, clean, and consistent.

An unorganized, unclear site tells people you didn't do your homework by writing excellent copy to convince visitors to buy. If you don't know how to do this, contact a copywriting coach or web writing coach. Take advantage of the smaller priced teleclasses. These professionals can show you how to write the best copy, and help you put in your personality rather than a "one size fits all" kind.

Organize each page in the same layout-such as left centered, right centered, or centered. Go to other Web sites and choose a design that resonates with you. Keep every page in the same format.

7. Use color on your Web pages that doesn't jar your visitor.

Make the background light with black, blue and red lettering in the copy. Use simple font changes such as Times Roman for headings and sales letter headlines, and Arial for the copy beneath. This format is the opposite for formatting a book, since Arial 12 is easier to read online than Times Roman 12.

Don't be tempted to use large graphics or pictures. Use small graphics to spice up your site that can be a hyperlink to the larger picture if your visitor chooses to use. Always remember each page must load under 10 seconds. Always use a lot of white space to make it easy on the eyes.

Easy-to-read and clear navigation helps keep your visitors on your site longer. If you are like me, and have a content-dense site, full of articles and tips, you can include long copy so long as you present it in short chunks. Potential buyers need enough pertinent information to make the decision to buy.

It's a good idea to check your site often to see if you have any glitches. Another good idea is to visit your site with a visitor mind set. What turns you off? What do you like? Ask friends or associates to give you feedback. Give them a fre.ebie for their trouble.

8. Put your Web site information into short paragraphs.

When a visitor sees a long line of print, he gets discouraged because he want his information fast, clear, and concise. Make each paragraph only 4-6 lines. Online readers want easy-to- read material they can get the main points from and they want it faster than light rays. Remember clear, compelling copy is always the rule.

9. Be consistent with your heading and body fonts.

Do not use all capital letters in your articles or headings. They are hard to read. Use only a few for emphasis; for the rest, make them upper/lower case such as "Sell More Books with a Powerful Back Cover".

Do not use the same font for headlines and titles as you do for the body of information beneath. This mistake makes it hard to distinguish the two.

10. Use dividers such as ==== or ------- when you change topics.

These add variety and help your visitors to see your message more clearly. These are often used on business ezines for different categories of information presented. Each publisher's personal choice makes their ezine unique.

Remember your home page must give your visitors a reason to buy. Use these "Marketing Pizzazz" techniques throughout your site. Think right now, what is it I need to act on next to manifest more dollar success on my site?

Judy Cullins, 20-year book and Internet Marketing Coach, Author of 10 eBooks including "Write your eBook Fast," and "How to Market your Business on the Internet," she offers free help through her 2 monthly ezines, The Book Coach Says...and Business Tip of the Month at http://www.bookcoaching.com/freearticles/article-56.shtml and over 140 free articles. Email her at http://www.bookcoaching.com/freearticles/article-56.shtml

executive chauffeured services Bradford .. Madison to Airport car
In The News:

Getting virus alerts on your iPhone? Tech expert Kurt “CyberGuy" Knutsson helps you learn how to handle fake scam alerts and boost security.
Tech expert Kurt “CyberGuy" Knutsson says opening emails is safe, but risks arise from interacting with links, attachments or HTML content.
Tech expert Kurt “CyberGuy" Knutsson reveals four signs of compromised Social Security numbers and offers five steps to protect yourself.
Tech expert Kurt “CyberGuy" Knutsson discusses how MAB Robotics' Honey Badger 4.0, a versatile robot, now walks underwater with amphibious skills.
An updated Android trojan called FakeCall hijacks bank calls. Tech expert Kurt “CyberGuy" Knutsson says Android phone manufacturers and Google need to step up their game on security.
The Massimo Modular E9 is a sleek, smart and comfy tiny home in 409 square feet. Tech expert Kurt “CyberGuy" Knutsson takes a closer look at what the future of housing might look like.
Every stock trader should consider a virtual private network to safeguard their trading, according to tech guru Kurt "CyberGuy" Knutsson.
Apple recently announced its new lineup of Macs and rolled out Apple Intelligence, its latest artificial intelligence-powered feature for its products.
A Swiss-engineered robot can climb ladders, showing why it's at the cutting edge of autonomous robotic solutions for harsh industrial settings.
Kurt "CyberGuy" Knutsson presents the cities targeted most by robocalls, why this is happening and what you can do about it to protect your privacy.
Stay up to date on the latest AI technology advancements and learn about the challenges and opportunities AI presents
Kurt "CyberGuy" Knutsson shares tips and suggestions for how to get the best use out of the updated Calendar app available with the latest iOS update.
Your Social Security number, your unique identifier used for many purposes, has likely been leaked on the Dark Web; here are some steps you can take to protect yourself.
Researchers have developed a new technology that creates strong, sticky fibers capable of lifting objects and capturing things from a distance.
Smart rings track the same things that smartwatches do, including steps, sleep and a general overview of your overall health, and they tend have more battery life than smartwatches.
Researchers have developed a robotic finger that can perform routine medical exams like those conducted by doctors, helping to address the growing shortage of trained professionals.
Stay up to date on the latest AI technology advancements and learn about the challenges and opportunities AI presents now and for the future.
Insurance administrative services company Landmark Admin reported that a data breach from a May cyberattack affected over 800,000 people.
Sotheby's will auction the first artwork created by Ai-Da, the world's first robot artist created in 2019 by British gallerist Aidan Meller.
More than 250 million users of the Verizon Messages app will have to switch to another app. Verizon is shutting down Messages in the next month.
Tech expert Kurt “CyberGuy" Knutsson provides a list of 10 celebrities who are the most targeted by deepfake scams, including Tom Hanks.
Tech expert Kurt “CyberGuy" Knutsson discusses how Vast's Haven-1, launching in 2025, transforms space living with human-centric design.
UnitedHealth confirms over 100 million Change Healthcare users had their data stolen. Kurt “CyberGuy" Knutsson reveals what happened and what caused the breach.
Tech expert Kurt “CyberGuy" Knutsson explains how iOS 18 brings new text formatting and animated effects to the Messages app.
Whether you're a social media veteran or novice, Facebook friend request scams are common. Kurt the CyberGuy provides tips to keep your account safe.

Its No Good Having A Killer Product If You Dont Have A Killer Website

Read the title of this article over a couple of... Read More

What to Avoid to Make Your Website Design Effective

The effective design is this one, which is maximum simplified,... Read More

How to Create an Enjoyable Web Page Design

Novice and professional designers alike ? you may probably be... Read More

Creating Your First Website

Building your first website can be very frustrating. It looks... Read More

Web Templates: Replacing Designers?

I've seen articles (and websites) that suggest you can buy... Read More

How to Convince Your Visitors to Return Often

One visit does not make a sale. Be sure to... Read More

Designing Professional Web Pages

If your Web site doesn't project a professional and polished... Read More

The Top 8 Website Sins Part Two

Sin #5Poor Spelling And GrammarWe all make mistakes when we... Read More

A Great Banner Only Needs Simple Things

To create your own great banner, you only need five... Read More

Web Page Building for Beginners 2

A search engine robot actually reads the wording on your... Read More

Website Design Mishaps - How to Avoid Costly Errors That Can Crush Your Chances of Success

Designing your website can be a difficult task especially if... Read More

Facts You Should Know About Web Site Design and Search Engine Optimization

1. Web site File Structure / File NamingMost search engines... Read More

Why Content is King of Website Design

If there's one thing that most web site developers can... Read More

Are Web Templates Worth It?

First off, I am a designer. Now you're thinking, here's... Read More

Dont Lose The Sale In The Internets Last Three Feet

In retailing there is a saying that sales are made... Read More

The Seven Deadly Sins of Web Business Design

Before you take a road trip it is usually a... Read More

How To Use Unsafe Web Colors With Minimum And Safety And Maximum And Profit

Do you want to use unsafe web colors without offending... Read More

Creating Personal Web Sites

This is a two-part article about creating a web site... Read More

Website Design: 10 Web Site Design Pitfalls To Avoid

If you've a website that is not generating a lot... Read More

Make Your Web Site User-Friendly

You can create a website that attracts customers, not repels... Read More

Web Publishing Guide for the Beginning Entrepreneur (Part 1)

The best things don't come easy. - QuotedThe finished web... Read More

Got Web Traffic but Still Low Sales? Ten Ways to Selling Success - Part 2

Part one of this article is available at ... Read More

Increase Your Website Sales Instantly

If there's one thing that I've learnt so far, it's... Read More

10 Tips for Killer Website Design

Does website design make a difference in how long people... Read More

Content - the Key to Long Term Success

Every day internet marketers are inundated with the latest fad... Read More

O'Hare Chicago prom limo ..