A professional online reputation is essential to the flourishing of any business big or small. Many business owners spend countless hours on the core operations of their business forgetting the importance their website has. Having an up-to-date website with a professional appearance and easy navigation can make or break a lot of potential business deals. Below are 7 ways you can gain a professional online reputation.
1.) Simple Site Navigation. A site with simple navigation allows customers to focus on the products or information they are searching for. An unorganized site reflects an unorganized business and customers will not trust you with their business.
2.) Up-to-Date Content. Fresh content keeps customers coming back time and time again. If customers feel they are viewing the same content and products, why should they return to your site?
3.) Fixing Broken Links. Broken links occur constantly as external links change. Creating a system for checking links is essential to a professional online appearance. Customers visit your site when they believe you to be a reliable source of information.
4.) Page Additions. Continually adding new pages to your website such as employment opportunities, new staff changes, press releases, new services or products and newsletters, keeps customers coming back. Customers are always interested in what's going on with your company.
5.) Fast and Reliable Online Contact. Responding to online inquiries quickly establishes trust with potential and existing customers. Customers who wait for days for a response to a simple question will take their business elsewhere.
6.) Offering a Guarantee or Promise. One sure way to build customer loyalty and trust is by providing a guarantee or promise of your service or product. Customers want to know they can put their trust in you and rely on you when needed.
7.) Individualism. Every individual is unique, likewise, every company is unique. Customers want (and need) to be treated like they are unique. Your online services and products should reflect a willing to be flexible and make changes for those unique customers.
Implementing these 7 changes on your website will not only ensure customer loyalty but also an increase in sales. Customers need to know you are fast and reliable. A professional online reputation will ensure just that!
You have permission to publish this article electronically or in print, free of charge, as long as the bylines are included. A courtesy copy of your publication would be appreciated.
Christine Boak is the owner of Rapid Fast Updates. She works with small-to-medium sized businesses to obtain a professional online reputation through her web maintenance and redesign services. Visit her site to find out how you can earn FREE web maintenance services at http://www.rapidfastupdates.com or http://www.rapidfastupdates.com.
executive chauffeured services Bradford .. Madison to Airport carEven with the steady growth of the World Wide Web,... Read More
Many executives and investors are skeptical that software products can... Read More
The DDA (Disability Discrimination Act) states that service providers must... Read More
I am just a learner who likes to delve in... Read More
Just like all things in life, the ways to run... Read More
1. Upload robots.txt file in to your root directory and... Read More
"'Page Not Found' on this Server. Check the URL and... Read More
A website provides invaluable advantages for businesses who have one.7... Read More
There is an ongoing debate about web copy. Some say... Read More
QUESTION: Should I build and maintain my business Web... Read More
80% of your Web site is Maintenance!Once your Web site... Read More
See how you can create graphic effects on text with... Read More
Let's begin by setting some limits. If you're like me,... Read More
1. The first page appears quickly.It's a good way to... Read More
After deciding what kind of internet business you want to... Read More
If you are developing your website on a host that... Read More
Spend time planning your Web site. Before you design a... Read More
The Disability Discrimination Act says that websites must be made... Read More
D.zigns dzignerwebs The Basics Before starting on... Read More
Dance is how you pamper your soul and satiate your... Read More
Think up a name and check if yourname.com is available.... Read More
1) Word of Mouth The single most powerful form of... Read More
A while ago one of my clients approached me and... Read More
First, an eye opener. Making your fortune through affiliate programs... Read More
I've heard several prominent web marketers mention in their classes... Read More
O'Hare Chicago prom limo ..As a business you can't afford to ignore the Internet... Read More
Part of the success of most home-based businesses is their... Read More
Dan Kennedy once said that if you can't make money... Read More
A professional online reputation is essential to the flourishing of... Read More
"I am a writer, not a business-person. I don't want... Read More
Anyone who knows anything about web accessibility knows that images... Read More
So you have a good idea for a business and... Read More
Q. Hey, Cathy: I'm just setting up a website. What... Read More
It amazes me how many people try to build serious... Read More
Many small businesses have the misconception that their business can... Read More
Web sites are not just places to sell things; they... Read More
The internet is a sea of knowledge. Getting your information... Read More
In the big, wide online world there are millions of... Read More
1) Word of Mouth The single most powerful form of... Read More
There are many different traffic analysis tools, ranging from simple... Read More
What is CSS?CSS is a simple file which controls the... Read More
In the late 1990's three San Francisco based web developers... Read More
Recently, a friend asked "What's the deal with those DIY... Read More
Before you set up any scripts you will need some... Read More
If you ever want to create a state directory, article... Read More
While studying online for IT investment opportunities, I found that... Read More
When you purchase a new item from a Yahoo! Store,... Read More
Below, I have listed 8 simple steps that you can... Read More
Do you make your website just to entertain yourself or... Read More
Having an eye catching website is great, but are you... Read More
Web Development |