I recently received an unsolicited e-mail from some company offering me their search engine optimization services for $199. Even though I had absolutely no interest in the offer, just out of curiosity, I decided to check out this company with the various search engines.
Incredibly, they were nowhere to be found! I couldn't find them on Google, Yahoo, Dogpile, anywhere! That's because they didn't really exist. They never did. They were just another one of the many prevalent e-mail scams out there.
The point is, even though I had zero interest in their offer, had I been interested, this company's credibility was totally shot, for two reasons: First of all, for spamming me and secondly for obviously being a scam at best.
Another time, I was surfing the Internet, checking out different business opportunities to review for one of my clients, when I came across this company selling "turnkey" website packages for $1295 and up. As I was reading the information about the various packages they had to offer, I came across their various addresses and telephone numbers.
Again, after doing some checking, I discovered those addresses didn't even exist. In addition, the company was based in Israel and the only type of payment they would accept were wire transfers.
Anyway, there were more than enough red flags and alarm bells for me to get the picture pretty quickly. This company was an obvious scam and I advised my client of that fact.
What about you and your website? Do you have credibility?
If you offer website design services, is the design of your own website up to par?
Do you own your own domain name, or does yours contain the names, "Geocities", "Angelfire" or "Tripod"?
Can you back up your claims with cold, hard, indisputable and verifiable facts?
Do you have your name, telephone number and street address on your website?
Do you use authentic customer testimonials, complete with first and last names?
Do you offer a fair and reasonable money-back guarantee?
If you choose not to have a merchant account, do you use a reputable payment processor like ClickBank, that will actually stand behind and honor your guarantee?
If you can't answer yes to every single one of the above questions, you have a serious credibility problem! And it's costing you a lot more money than you realize.
When potential customers arrive at your website for the first time, they're both apprehensive and skeptical--and rightfully so. With so many scam artists and rip-offs prevalent on the Internet, you have to expect and anticipate that type of mindset.
That's why it's critical you put your prospects minds at ease the moment they land on your website. And the best way to do that is to instill confidence by utilizing the steps that I mentioned earlier.
If you follow those steps, I guarantee you and your website will both have credibility and you'll have the profits to prove it!
About The Author
Dean Phillips is an Internet marketing expert, writer, publisher and entrepreneur. Questions? Comments? Dean can be reached at mailto: dean@lets-make-money.net
Make Money Online! Internet marketing expert, Dean Phillips will teach you how to make money online, starting today...Guaranteed! For details just visit my website.
Website: dean@lets-make-money.net
limo prices to midway Crystal Lake west of Randal .. Lockport Chicago limo O’Hare"I have a small business with just a couple of... Read More
Project Safekids provides webmasters a valuable tool which could save... Read More
Why do some web sites reap huge benefits while others... Read More
In this example I have used the map of the... Read More
If you ever want to create a state directory, article... Read More
Is your website Really useful?I had a 'rep' in yesterday... Read More
There's been widespread speculation about the new legislation being introduced... Read More
Think up a name and check if yourname.com is available.... Read More
Fantastico is a 3rd-party cPanel add-on and can be purchased... Read More
When marketing your website, it's important to know which of... Read More
Keywords in Search Engine Optimizing and Search Engine Marketing are... Read More
If you are looking for creating your online presence you... Read More
Functions and Subroutines in ASP If you read... Read More
Any new website competing on the internet, needs to take... Read More
"How do I improve web site sales figures?" The CEO... Read More
Analyzing traffic to a site is a key factor in... Read More
As increasing numbers of people search for information on the... Read More
You've just finished congratulating your marketing team. After six months... Read More
You work hard to build traffic to your web page.... Read More
When we review the sites of potential clients, there are... Read More
It amazes me how many people try to build serious... Read More
With all of the factors involved in designing and building... Read More
Absolutely everything stems from the purpose of your website -... Read More
A company must earn and keep trust or sales don't... Read More
Q. Hey, Cathy: I'm just setting up a website. What... Read More
taxi o'hare Auburn ..Many small businesses have the misconception that their business can... Read More
A simple website stats counter is not enough if you... Read More
Knowledge is power.And undoubtedly, it is the key to making... Read More
Starting and maintaining a business is challenging enough without the... Read More
Everyday thousands of new businesses make the leap and take... Read More
The Disability Discrimination Act states that service providers must not... Read More
Most web sites are more like stage sets than real... Read More
What to do if you are an artist after you... Read More
Writing for the web is totally different to writing for... Read More
Huge Mistake #1: Creating a Website with Flash -- Did... Read More
"I have a small business with just a couple of... Read More
If you are developing your website on a host that... Read More
We've all seen those messages on some websites warning not... Read More
You have permission to publish this article electronically, in print,... Read More
Did you know that hosting companies overcrowd their servers despite... Read More
There are many elements that are key to successful web... Read More
Having an eye catching website is great, but are you... Read More
Part of the success of most home-based businesses is their... Read More
Never has competition been so difficult in the Internet world.... Read More
Is your website Really useful?I had a 'rep' in yesterday... Read More
I can't think of any business alive today that couldn't... Read More
While most marketers are beginning to understand the critical importance... Read More
An interesting eCommerce success factor that isn't precisely overlooked, but... Read More
Running an effective website is a continuous process. I have... Read More
URL rewriting are major needs for your sites that produce... Read More
Web Development |