Home
>
Weight Loss
>
The Diet Dilemma. Why Diets Dont Work

The Diet Dilemma. Why Diets Dont Work

Let's face when it comes to overweight and obesity there are 2 basic facts we have to take into account.

First, dieting is a huge industry.

Second, Industries live by getting and keeping customers and not by loosing them.

Sounds sarcastic? Maybe it is, but the fact of the matter is that if you buy a dieting product for a specific time and you do not need it any more after, say, 6 weeks you are a lost costumer. If all customers would do the same the business would cannibalize itself by curing diseases it is living from.

And, because the above fact is a general principle in every business (keep your customers and make them buy constantly) and industry I can think about, huge amount of the players run by the same mind set. Maybe the pharmaceutical and food industry for example?

Was only a question not a statement.

Bottom-line the interest in keeping people healthy, at a healthy weight or help them through dieting to get there and stay there without a need for their products anymore is at best very limited by those who make a living out of selling things like drugs, diet food or even restaurant and fast food chains.

Keep an open mind and raise all kinds of questions before you decide to use any industry dieting product to loose weight. The common experience is that weight loss using certain products without a change in mind set (more on this later) leads to building up weight again after a short period of success.

How many times have you dieted, lost some weight just to get it back ? and maybe even more of it ? only months after you ended your diet? See what I mean?

Think about it for a moment. Why does our body store more and more fat in their tissue? Maybe because it gets nutrition it can not use up within an appropriate time?

In fact our body is a very efficient system that makes sure all cells get energy and it can survive without getting fed for some time by storing energy in the form of fat. Just in case of a famine.

If we incorporate more food on a constant basis than our body can use up, we store more and more fat in our tissue ? transform it into energy and let the cells use it ?. This in turn makes us more immobile and puts extra tear and wear on our skeleton, especially the joints.

Worse, after we gained weight our tendency for moving gets weaker and weaker, because moving becomes more and more painful.

Classical vicious cycle. The only way to balance the additional energy and prevent it from becoming stored as fat would be additional movement, that is getting the cells (especially the muscle cells) to work more and to use up more energy. Yet, this doesn't happen. We get more and more propelled into a "don't move" behavior.

There is a second reason for overeating that adds to the issue. Eating feels sooooo gooood. Right?

We all link massive joy and pleasure to eating. Which makes sense as it helps us survive. The problem is, that we link massive pleasure to a nutrition that doesn't keep us healthy.

Now, at some point in time the pain of being fat ? even if we only believe it ? becomes more evident and we look for a way to reduce our stored energy.

We are ready for a diet. We are ready to take some short term pain for the outlook of long term pleasure.

Now we look for a way to keep the pain at a minimum. The industry answer is often using something that makes us feel we have a full stomach. We buy the wonder drug and start dieting.

Once we done that our body starts thinking, hey, a famine and releases some of the fat to overcome the threat. All the while we consciously fight with the pain of not eating what we like to eat but are still committed to follow through.

At the end of the famine, that is at the end of your dieting you have lost weight. But now your mind and your body are sad of the famine (your body) and the pain it brought (your mind).

You deserve pleasure, so you start eating all the nice stuff you have missed so long and have linked pleasure to. At the same time your body starts to immediately store fat again, just to be prepared for the next famine.

The result is devastating. You gain your weight back quicker than you would have built it up in the first place.

This is the reason why diets usually do not work.

What you need to constantly reduce your weight to a healthy level is threefold.

First you need to switch to a nutrition that is healthy and balanced (and fast food and convenience food does not go into this category).

Second you need to stop starving (dieting) to convince your body there is no more famine to come and it does not have to exploit every piece of energy your fed it.

Third you need to find a way to turn around your beliefs about what is pleasurable and what is painful when it comes to eating.

If you don't turn your beliefs about how pleasurable eating a healthy nutrition is (yes it is really as pleasurable as any other food) and on the other side build up a belief how disgusting the old kind of food is you are not going to succeed.

Turning your beliefs is certainly the most unusual advice you heard. But it is the only way to ensure you will constantly keep your weight at a healthy level.

If you have to fight pain, if you have to fight the feeling of a loss (I can never eat chocolate) you always will link pain to where you are and as soon as the pain level gets to high you will do something against it. This do something is eat the stuff you have linked pleasure to like fast-food, chocolate or whatever.

Once you done this you feel guilty and that is painful. Guess what your reaction will be to overcome that painful guilt? Yes, eat some more as it is the pleasure of the moment that makes you overcome the pain of guilt.

Bottom line. Overweight is not resolved by dieting, overweight is resolved through change in our mind. Dieting without changing what we connect pain and pleasure to has only two effects, it ensures that the producers of diet products have a constant income stream from you and it makes sure you spend money without getting the results you expect.

Do you think it is worth a second thought if I might be right? You can have the weight you want constantly and without any effort. All you have to do is change what you link pain and pleasure to.

How? There are many ways to do this but you need some assistance either through books or, better from a real person that is trained and knowledgeable in this area like NLP practitioners or Ericsonian hypnotists (see my article about hypnosis on that topic).

This article may published freely only in its whole including all appendices.

? 2005 by Norbert Haag

A complimentary copy of any newsletter or a link to the site where the article is posted is greatly appreciated.

Norbert Haag is a business consultant, entrepreneur and sought after speaker for more than 20 years. His company - Online Business Coach http://www.onlinebusinesscoach.com - provides information and services for online businesses, small business owners and freelancers. You can reach Norbert at http://www.onlinebusinesscoach.com.

maid service near Lake Forest ..

In The News:

New Android malware BankBot YNRK silences phones, steals banking data and drains crypto wallets automatically. Learn how this advanced threat works.

FDA approves first human trial for Paradromics' brain-computer interface that could restore speech for paralyzed patients through neural technology.

New phishing platform QRR targets Microsoft 365 users across 1,000 domains in 90 countries. Learn how to spot fake login pages and protect your accounts.

OpenTable now uses AI to track your dining habits and share insights with restaurants. Learn what data they collect and how to protect your privacy.

Google's discontinued Nest thermostats still secretly upload home data to company servers despite losing smart features, raising serious privacy concerns.

New Android malware NGate steals NFC payment codes in real-time, allowing criminals to withdraw cash from ATMs without your card. Learn protection tips.

DoorDash confirms data breach exposing customer names, emails, addresses after social engineering attack. Learn how to protect yourself from scams.

Concerned about Google's AI scanning your Gmail? Learn how to disable Gemini features that access your emails, Drive files and Chat messages for privacy.

Google warns Android users about dangerous fake VPN apps hiding malware that steals passwords, banking details and personal data from phones and tablets.

Apple's digital passport feature lets iPhone users breeze through TSA checkpoints this holiday season using Digital ID technology at 250+ airports.

A new phishing scam targets family photos with fake "Cloud Storage Full" alerts. Criminals steal credit card information through fake sites. Learn protection tips.

South Korean scientists create ultra-thin fabric muscles that turn clothes into robotic assistants, lifting 33 pounds while weighing under half an ounce.

Archer Aviation has acquired Hawthorne Airport for $126M to launch an LA air taxi network ahead of the 2028 Olympics, featuring AI-powered eVTOL operations and next-gen aviation tech.

Stay up to date on the latest AI technology advancements and learn about the challenges and opportunities AI presents now and for the future.

Fake AI apps disguised as "ChatGPT" and "DALL·E" are flooding app stores with dangerous malware that steals data and monitors users without detection.

Fake buyers demand specific vehicle reports from unknown sites to steal credit card information from car sellers, but warning signs can help identify these scams before paying.

Android users can now manage apps across multiple devices more easily with Google Play Store's updated remote uninstall button in the latest update.

NASA's Perseverance rover discovers shiny metallic rock on Mars that could be a meteorite from an ancient asteroid, containing high levels of iron and nickel.

Holiday scams spike during Black Friday and Cyber Monday as criminals exploit your leaked personal data. Learn how to protect yourself from fake stores and phishing.

Commerce Department proposes TP-Link router ban over Chinese security risks. Learn how this potential prohibition could affect your home network and devices.

Hyundai AutoEver America suffered a data breach affecting 2,000 current and former employees, exposing names, Social Security numbers and driver's license information.

Washington court rules automated license plate reader images are public records, even when stored by vendors like Flock Safety, setting precedent for transparency.

Fake airline texts claiming flight cancellations are targeting travelers with convincing scams. Learn how cybercriminals steal personal data and credit card info.

Discover how iOS 26's new Adaptive Power feature automatically extends iPhone battery life by learning your usage patterns and adjusting performance intelligently.

New TikTok malware campaign tricks users into running PowerShell commands that download Aura Stealer, which steals credentials and authentication tokens.

The Diet Dilemma. Why Diets Dont Work

Weight Loss