In order to sell your article must do three things:
1. Give value
2. Inform
3. Create a warm feeling in your readers.
If your article doesn't achieve these three things you are in for a long haul.
1. Give Value.
Giving value is the first priority any piece should serve. In other words, if you sit down to write an article about a subject with the idea the article is going to sell something for you, you have lost the game before you even got off the bench.
Value, no, great value is critical for your success and without it any hopes people will click through to your website or whatever you're recommending in your article will be destroyed.
2. Useable and Helpful information.
If your article fails to serve the readers interest and offer them useable information you have yet again dropped the ball.
You are reading this particular article for one reason and one reason only. You want to learn how to write articles that sell.
If this article fails to share with you valuable information you can use I have failed to do my job at serving you with what you want.
Not good, for you or me.
Which results in me learning a hard lesson: write for you and to you and not for me and at you.
3. Create a warm feeling in your reader.
Finally, your article must create a warm feeling within your readers. In order to do this you have to write to build a unique perspective with your reader. One thing that makes every writer different is their style, their own personality and flair within the piece they are writing.
Without this unique "feeling" you provide for your readers your article won't be as strong as it could have been.
The bottom line is this: if you're readers do not like you they will not buy from you, click a link within your article, or do what you intended for them to do when you plugged the sales component into your article.
They will simply click the back button on their browser and return to searching for value driven, informative information that serves them.
I haven't written many great articles, I have written a lot of good ones and I have written so many horrible ones I don't dare think back on them for fear of getting depressed.
Writing to takes practice, writing to sell takes even more practice, along with writing a lot of crappy work in order to pluck the few great pieces you write from their ashes.
Doing so not only teaches you how to write but teaches you how to write to sell.
About the author: Jason Mann is a profitability consultant and freelance writer who helps internet business owners improve their profit margins through creative marketing strategies. For more articles and information visit http://www.majorprofitmargins.info
efficient cleaning crew Northbrook ..If you market online, whether it be your own information... Read More
Want your articles to get picked up and reprinted by... Read More
The experts are always telling us that getting paid for... Read More
Most writers I talk with who experience "writer's block" do... Read More
Part 1 of a 2-part series To read Part 2... Read More
You've got to start somewhere, but once you've created your... Read More
Ease of Submission With so many article distribution sites out... Read More
This author started with a clean website and wrote 5... Read More
Find definitions from Q to Z... ~~~~~~~~~~~ Q ~~~~~~~~~~~ Query... Read More
The first twenty-five words of your article are the most... Read More
MS: John, you must be one of the most prolific... Read More
There are two primary factors in creating a successful reference... Read More
This is the "real" Money Maker in the Mail Order... Read More
A great headline can be the difference between having your... Read More
The more you write, the larger your impact. If that's... Read More
Writing an article is not an easy task. You have... Read More
When writing articles for publication, it is important that you... Read More
It is a well-known fact that a key to obtaining... Read More
In this article I will show you how to use... Read More
If your business has a website, you're probably searching for... Read More
If you are going to be writing articles to promote... Read More
It is pretty obvious that content is king online. It... Read More
You know that writing articles is the best free way... Read More
Do you know the difference between simultaneous article submissions and... Read More
Ok, today we are going to talk about one of... Read More
cleaning lady near Wilmette ..Writing articles is one of the best and most effective... Read More
By now you probably understand how important writing for trade... Read More
One of the best ways to promote your website is... Read More
This is precisely what I am doing here today (and... Read More
A great way for self employed professionals to enhance their... Read More
You may be wondering what persuasive writing has to do... Read More
For me, to decide to start a home business was... Read More
Not every web designer has the time ? or skills... Read More
Currently many online writers and would-be online writers, feel very... Read More
A true test for many writers that will require your... Read More
The name of the game as far as Internet marketing... Read More
The more you write, the larger your impact. If that's... Read More
Never before in the history of the business of writing... Read More
Feeling uninspired? Like you're stuck in a rut with your... Read More
Many online marketers have crowed about the value of writing... Read More
In today's busy world, whether your business is large or... Read More
People who have an idea for a website sometimes require... Read More
Find definitions from H to P... ~~~~~~~~~~~ H ~~~~~~~~~~~ Haiku... Read More
Whether you own your own affiliate website, or subscription website,... Read More
Evaluation of a Home-Run ArticleI've been writing articles and posting... Read More
Well maybe it's not that "little known" but some people... Read More
A lot of great ideas happen when two or more... Read More
If you have submitted your articles to EzineArticles.com you have... Read More
Writing can be fraught at the best of times but... Read More
It has become common knowledge that the smartest and most... Read More
Article Writing |