Home
>
Writing
>
Tell the World About You

Tell the World About You

You have a new website, or a new business, or both ? or your site isn't getting the kind of traffic you want and need. How are you going to tell the world about what you have to offer and where to find it?

If you have deep pockets, you can start buying ads in newsletters and ezines and hope somebody reads them. If you have even deeper pockets, you can have press releases sent out in major markets all over the country, even around the world. (Actually, those are not deep pockets ? they're more like mine shafts!) OR...

You can write articles for other people to publish in their ezines and newsletters. Who, me? Write? Right. It isn't that difficult, assuming you have an average command of the English language. Or, more correctly, the American language, which is quite similar yet substantially different from English. George Bernard Shaw said, "England and America are two countries divided by a common language." But, enough of that.

The Internet is awash in "gurus", the vast majority of them self-appointed. I make no such claim. I am a practical writer and editor who believes the primary goal of this kind of writing is clear, concise communication. On that basis, I offer some advice and tips:

Write about what you know. If you're Joe or Jane, an office worker whose hobby is gardening, don't write about search engine optimization. Your goal is to publicize your new gardening website or ezine (or both). Write about gardening, and let someone else handle the SEO.

Write a "conversation". By that, I mean write as though you were speaking to another person, one-to-one. You're not writing for some literary journal, but for folks pretty much like yourself. "Talk" to a friend, and avoid expressions like "some of you", which is impersonal and puts distance between you and your reader. Bad idea. Instead say "some people", or something similar. Keep it conversational.

Facts count. If you're not sure about something, find out before including it in your article. Otherwise, you'll become known as unreliable, which can be fatal in business.

Grammar counts. Let me guess: you hated English class and just barely passed. Well, if achieving your goals is important to you, make the effort. Here's a free site that can answer more grammar questions than you can likely ask: http://www.grammarnow.com.

For punctuation questions, get my free guide (in Adobe PDF) at http://www.grammarnow.com

Be concise. If you want people to read your articles, give them something of value and make them easy to read.

Numbers count. The more your articles get published, the more you will be thought of as an expert, and the more people will visit your website or subscribe to your ezine..

Once you've written an article, how do you market it to publishers who might want to use it? Well, you can:

Search for ezines and newsletters covering your topic and email the individual publishers, offering your article. I used to do that ? time consuming and frustrating. OR

Do what I do ? use http://www.grammarnow.com and have them do it for you (No, I am not an affiliate, but we are friends.) Here's what they do:

Promote your article to hundreds of publishers

Send it directly to all their registered publishers

Give you the advantage of great positions with Google and Yahoo, and others (but they're the monsters)

List your article in their "Authors We Recommend" section

List your article in their search directory

Your article gets a full search engine optimized Web page, including your website (in your Author's Resource Box).

Promote your article for a full year ? or more

Submit your article to 40+ search engines and directories

Is it free? Of course not ? would you do all that for free? But, I guarantee you this: it's dirt cheap and much less than it would cost you to do it yourself! So what good is writing if nobody reads it? You want results, right? Go with the pros.

Recap: If you want exposure ? publicity ? and increased traffic/subscribers, write decent articles and have them extensively marketed by http://www.grammarnow.com .

I don't believe in "luck", so I'll wish you: Good Writing!

About The Author

Kent Butler is an entrepreneur, writer, and editor, who publishes a free cat-lover's digital magazine called Catnip Chronicles . He has a service that makes fully-personalized, custom-made crossword and word search puzzles at http://www.grammarnow.com, and he edits the weekly journal of iCop, the International Council of Online Professionals, where he is a Founding Member.

http://www.grammarnow.com

affordable house cleaning Wilmette ..

In The News:

South Korean scientists create ultra-thin fabric muscles that turn clothes into robotic assistants, lifting 33 pounds while weighing under half an ounce.

Archer Aviation has acquired Hawthorne Airport for $126M to launch an LA air taxi network ahead of the 2028 Olympics, featuring AI-powered eVTOL operations and next-gen aviation tech.

Stay up to date on the latest AI technology advancements and learn about the challenges and opportunities AI presents now and for the future.

Fake AI apps disguised as "ChatGPT" and "DALL·E" are flooding app stores with dangerous malware that steals data and monitors users without detection.

Fake buyers demand specific vehicle reports from unknown sites to steal credit card information from car sellers, but warning signs can help identify these scams before paying.

Android users can now manage apps across multiple devices more easily with Google Play Store's updated remote uninstall button in the latest update.

NASA's Perseverance rover discovers shiny metallic rock on Mars that could be a meteorite from an ancient asteroid, containing high levels of iron and nickel.

Holiday scams spike during Black Friday and Cyber Monday as criminals exploit your leaked personal data. Learn how to protect yourself from fake stores and phishing.

Commerce Department proposes TP-Link router ban over Chinese security risks. Learn how this potential prohibition could affect your home network and devices.

Hyundai AutoEver America suffered a data breach affecting 2,000 current and former employees, exposing names, Social Security numbers and driver's license information.

Washington court rules automated license plate reader images are public records, even when stored by vendors like Flock Safety, setting precedent for transparency.

Fake airline texts claiming flight cancellations are targeting travelers with convincing scams. Learn how cybercriminals steal personal data and credit card info.

Discover how iOS 26's new Adaptive Power feature automatically extends iPhone battery life by learning your usage patterns and adjusting performance intelligently.

New TikTok malware campaign tricks users into running PowerShell commands that download Aura Stealer, which steals credentials and authentication tokens.

Gaia Family offers fixed upfront pricing for IVF cycles with unlimited embryo transfers and financial protection, partnering with over 100 U.S. fertility clinics.

The Jetsons Act aims to position Pennsylvania as a leader in advanced air mobility by establishing regulations for hybrid ground-air vehicles.

Fake Geek Squad invoice emails are targeting users with convincing charges and urgent phone numbers to steal personal information and money.

Fox News Digital's artificial intelligence newsletter digs into a robot in Russia that faceplanted, George Clooney's alarm and OpenAI's rivalry with the New York Times.

Major data breach at Conduent exposes personal information of 10+ million people. Government contractor hit by cyberattack affecting Medicaid, child support systems.

Texas startup Janta Power raises $5.5M for innovative vertical solar towers that generate 50% more energy than traditional panels while using just one-third the land.

NASA's twin ESCAPADE spacecraft launched aboard Blue Origin's New Glenn rocket Thursday afternoon from Cape Canaveral, beginning their journey to Mars with arrival expected in 2027.

Learn how to set email reminders on iPhone and Android so you never forget to reply again. Simple built-in features help you stay organized and on top of messages.

Discover how Apple's passkeys revolutionize Mac security by replacing vulnerable passwords with biometric authentication and encryption for ultimate protection.

New survey reveals 78% of parents fear AI scams targeting their kids, yet nearly half haven't discussed these threats. Learn why this dangerous gap exists.

Chrome now autofills passport and driver's license info automatically. Google's latest browser update adds official document support with encryption and user control.