Home
>
Writing
>
Tell the World About You

Tell the World About You

You have a new website, or a new business, or both ? or your site isn't getting the kind of traffic you want and need. How are you going to tell the world about what you have to offer and where to find it?

If you have deep pockets, you can start buying ads in newsletters and ezines and hope somebody reads them. If you have even deeper pockets, you can have press releases sent out in major markets all over the country, even around the world. (Actually, those are not deep pockets ? they're more like mine shafts!) OR...

You can write articles for other people to publish in their ezines and newsletters. Who, me? Write? Right. It isn't that difficult, assuming you have an average command of the English language. Or, more correctly, the American language, which is quite similar yet substantially different from English. George Bernard Shaw said, "England and America are two countries divided by a common language." But, enough of that.

The Internet is awash in "gurus", the vast majority of them self-appointed. I make no such claim. I am a practical writer and editor who believes the primary goal of this kind of writing is clear, concise communication. On that basis, I offer some advice and tips:

Write about what you know. If you're Joe or Jane, an office worker whose hobby is gardening, don't write about search engine optimization. Your goal is to publicize your new gardening website or ezine (or both). Write about gardening, and let someone else handle the SEO.

Write a "conversation". By that, I mean write as though you were speaking to another person, one-to-one. You're not writing for some literary journal, but for folks pretty much like yourself. "Talk" to a friend, and avoid expressions like "some of you", which is impersonal and puts distance between you and your reader. Bad idea. Instead say "some people", or something similar. Keep it conversational.

Facts count. If you're not sure about something, find out before including it in your article. Otherwise, you'll become known as unreliable, which can be fatal in business.

Grammar counts. Let me guess: you hated English class and just barely passed. Well, if achieving your goals is important to you, make the effort. Here's a free site that can answer more grammar questions than you can likely ask: http://www.grammarnow.com.

For punctuation questions, get my free guide (in Adobe PDF) at http://www.grammarnow.com

Be concise. If you want people to read your articles, give them something of value and make them easy to read.

Numbers count. The more your articles get published, the more you will be thought of as an expert, and the more people will visit your website or subscribe to your ezine..

Once you've written an article, how do you market it to publishers who might want to use it? Well, you can:

Search for ezines and newsletters covering your topic and email the individual publishers, offering your article. I used to do that ? time consuming and frustrating. OR

Do what I do ? use http://www.grammarnow.com and have them do it for you (No, I am not an affiliate, but we are friends.) Here's what they do:

Promote your article to hundreds of publishers

Send it directly to all their registered publishers

Give you the advantage of great positions with Google and Yahoo, and others (but they're the monsters)

List your article in their "Authors We Recommend" section

List your article in their search directory

Your article gets a full search engine optimized Web page, including your website (in your Author's Resource Box).

Promote your article for a full year ? or more

Submit your article to 40+ search engines and directories

Is it free? Of course not ? would you do all that for free? But, I guarantee you this: it's dirt cheap and much less than it would cost you to do it yourself! So what good is writing if nobody reads it? You want results, right? Go with the pros.

Recap: If you want exposure ? publicity ? and increased traffic/subscribers, write decent articles and have them extensively marketed by http://www.grammarnow.com .

I don't believe in "luck", so I'll wish you: Good Writing!

About The Author

Kent Butler is an entrepreneur, writer, and editor, who publishes a free cat-lover's digital magazine called Catnip Chronicles . He has a service that makes fully-personalized, custom-made crossword and word search puzzles at http://www.grammarnow.com, and he edits the weekly journal of iCop, the International Council of Online Professionals, where he is a Founding Member.

http://www.grammarnow.com

insured cleaning company Deerfield ..

In The News:

Chrome now autofills passport and driver's license info automatically. Google's latest browser update adds official document support with encryption and user control.

Scammers impersonate Department of Veterans Affairs employees claiming veterans owe money, but real VA communications only direct to VA.gov or official channels.

The AltoVolo Sigma hybrid-electric aircraft flies 500 miles at 220 mph while operating 80% quieter than helicopters, featuring safety systems and compact design.

Google search scam alert: fake customer service numbers can give scammers remote control of your phone. Learn how to spot these traps and protect yourself.

Electric vehicles overtake gas cars in total CO2 savings after just two years of driving, with emissions benefits growing over time as power grids get cleaner.

Louvre Museum reportedly used "Louvre" as password for surveillance system during $100M jewel heist. Learn how weak passwords put even famous institutions at risk.

Bipartisan AI jobs bill from Sens. Hawley and Warner would require companies to report AI-related layoffs and hiring to Department of Labor quarterly.

Joe A. from Shelton, Connecticut, lost $228,000 to a ZAP Solutions cryptocurrency investment scam after his divorce, highlighting rising online fraud.

AI-powered autonomous trucks from Waabi and Volvo target U.S. freight driver shortage with Level 4 self-driving technology and NVIDIA computing platform integration.

Survive flight disruptions with expert travel tips: Book early morning flights, download airline apps and know your refund rights during service cuts.

Apple's iOS 26.1 update delivers major security fixes, performance boosts and enhanced privacy controls for your iPhone. Discover why updating now protects your data.

Russian hackers use fake CAPTCHA tests to spread dangerous malware targeting governments and journalists. Learn how to protect yourself from these deceptive attacks.

Stay up to date on the latest AI technology advancements and learn about the challenges and opportunities AI presents now and for the future.

Miami-Dade debuts America's first autonomous police SUV with AI cameras, drone deployment and real-time crime detection in groundbreaking law enforcement pilot.

Bank impostor scams cost Americans $2.9 billion as criminals use AI voices and caller ID spoofing to steal life savings. Learn nine essential fraud protection tips.

Foreign-owned apps secretly harvest personal data from seniors, making them prime targets for scams. Learn how to protect your privacy and stop data brokers today.

Sens. Josh Hawley and Richard Blumenthal introduce bipartisan GUARD Act to protect minors from AI chatbots through mandatory age verification and disclosure requirements.

Ghost-tapping scammers exploit wireless technology to drain accounts through small transactions, but RFID-blocking wallets and transaction alerts can protect you.

French pilot project demonstrates wireless charging roads that can deliver over 300 kilowatts of power to EVs while driving, potentially eliminating range anxiety.

YouTube's Ghost Network spreads information-stealing malware through thousands of fake videos offering cracked software, using compromised accounts and fake engagement.

Protect your privacy by disabling your smart TV microphone. Most TVs have hidden mics that listen even when voice commands are off. Learn quick steps to stop unwanted audio capture.

SessionReaper vulnerability hits Magento and Adobe Commerce stores, compromising 250+ sites in one day. Hackers steal data and hijack shopping sessions.

Master essential parental controls and digital safety tools to protect your kids online. Learn screen time limits, location settings and privacy controls every parent needs.

Cybersecurity expert shares six essential steps to protect against dark web threats, including data removal services, password managers and antivirus software.

NVIDIA GPU space mission could revolutionize cloud services by enabling orbital data centers that make apps, games and AI tools faster and more efficient.