Home
>
Writing
>
Tell the World About You

Tell the World About You

You have a new website, or a new business, or both ? or your site isn't getting the kind of traffic you want and need. How are you going to tell the world about what you have to offer and where to find it?

If you have deep pockets, you can start buying ads in newsletters and ezines and hope somebody reads them. If you have even deeper pockets, you can have press releases sent out in major markets all over the country, even around the world. (Actually, those are not deep pockets ? they're more like mine shafts!) OR...

You can write articles for other people to publish in their ezines and newsletters. Who, me? Write? Right. It isn't that difficult, assuming you have an average command of the English language. Or, more correctly, the American language, which is quite similar yet substantially different from English. George Bernard Shaw said, "England and America are two countries divided by a common language." But, enough of that.

The Internet is awash in "gurus", the vast majority of them self-appointed. I make no such claim. I am a practical writer and editor who believes the primary goal of this kind of writing is clear, concise communication. On that basis, I offer some advice and tips:

Write about what you know. If you're Joe or Jane, an office worker whose hobby is gardening, don't write about search engine optimization. Your goal is to publicize your new gardening website or ezine (or both). Write about gardening, and let someone else handle the SEO.

Write a "conversation". By that, I mean write as though you were speaking to another person, one-to-one. You're not writing for some literary journal, but for folks pretty much like yourself. "Talk" to a friend, and avoid expressions like "some of you", which is impersonal and puts distance between you and your reader. Bad idea. Instead say "some people", or something similar. Keep it conversational.

Facts count. If you're not sure about something, find out before including it in your article. Otherwise, you'll become known as unreliable, which can be fatal in business.

Grammar counts. Let me guess: you hated English class and just barely passed. Well, if achieving your goals is important to you, make the effort. Here's a free site that can answer more grammar questions than you can likely ask: http://www.grammarnow.com.

For punctuation questions, get my free guide (in Adobe PDF) at http://www.grammarnow.com

Be concise. If you want people to read your articles, give them something of value and make them easy to read.

Numbers count. The more your articles get published, the more you will be thought of as an expert, and the more people will visit your website or subscribe to your ezine..

Once you've written an article, how do you market it to publishers who might want to use it? Well, you can:

Search for ezines and newsletters covering your topic and email the individual publishers, offering your article. I used to do that ? time consuming and frustrating. OR

Do what I do ? use http://www.grammarnow.com and have them do it for you (No, I am not an affiliate, but we are friends.) Here's what they do:

Promote your article to hundreds of publishers

Send it directly to all their registered publishers

Give you the advantage of great positions with Google and Yahoo, and others (but they're the monsters)

List your article in their "Authors We Recommend" section

List your article in their search directory

Your article gets a full search engine optimized Web page, including your website (in your Author's Resource Box).

Promote your article for a full year ? or more

Submit your article to 40+ search engines and directories

Is it free? Of course not ? would you do all that for free? But, I guarantee you this: it's dirt cheap and much less than it would cost you to do it yourself! So what good is writing if nobody reads it? You want results, right? Go with the pros.

Recap: If you want exposure ? publicity ? and increased traffic/subscribers, write decent articles and have them extensively marketed by http://www.grammarnow.com .

I don't believe in "luck", so I'll wish you: Good Writing!

About The Author

Kent Butler is an entrepreneur, writer, and editor, who publishes a free cat-lover's digital magazine called Catnip Chronicles . He has a service that makes fully-personalized, custom-made crossword and word search puzzles at http://www.grammarnow.com, and he edits the weekly journal of iCop, the International Council of Online Professionals, where he is a Founding Member.

http://www.grammarnow.com

maide service in Lincolnshire ..

In The News:

New Android banking trojan Sturnus steals credentials, reads encrypted messages and controls devices.

Denmark's 3D-printed student village proves automation builds 36 apartments faster than traditional methods. Skovsporet project shows housing future.

Discover Android's new Sound Notifications feature that alerts you to smoke alarms, doorbells, and baby cries even when wearing headphones.

New SantaStealer malware reportedly threatens holiday shoppers with password theft. This Christmas-themed info-stealer targets browsers and crypto wallets.

The Christmas season brings a surge in Netflix phishing scams targeting shoppers with fake emails. Stacey P received convincing scam but verified account first.

San Francisco Giants invite Jamie Grohsong to throw ceremonial first pitch at Oracle Park after he learned to play baseball with a bionic hand following an injury.

FBI warns cybercriminals are stealing family photos from social media to create fake proof of life images in virtual kidnapping scams targeting victims.

Instagram's new 'Your Algorithm' tool lets you control your Reels feed in real time. The app now gives you power to customize what videos you see.

Major Marquis fintech breach exposes 400,000-plus Americans' data through unpatched SonicWall vulnerability, with Texas hardest hit at 354,000 affected.

Free up iPhone storage fast by clearing large photos and videos from Messages app. Simple steps for iOS users to delete attachments without losing chats.

Scammers are flooding inboxes with fake tracking alerts that mimic real carriers, exploiting the holiday rush to steal logins and personal data.

The Fox News AI Newsletter brings you the latest news on AI technology advancements and the challenges and opportunities AI presents now and for the future.

Texas family reunites with missing 11-year-old cat Grayson after 103 days using Petco Love Lost's AI photo matching technology and community help.

Tired of AI customer service loops? These insider tricks help you escape "frustration AI" and get real human help when you need it most for urgent issues.

Unlock richer audio from your streaming apps with simple tweaks to volume normalization, equalizer settings, and quality preferences for cleaner sound.

Scammers are sending fake Facebook settlement payout emails that mimic legitimate notices from the privacy settlement administrator to deceive users.

Holiday shopping scams surge as fake refund emails target distracted consumers during Black Friday and holiday seasons, costing Americans billions annually.

The AI-powered IRMO M1 exoskeleton features four modes, including turbo, eco, training and rest for hiking, running, cycling and sports with eight-hour battery life.

OpenAI announced upgrades for its ChatGPT Images platform on Tuesday, saying the program can now make more precise edits and produce images more quickly.

Chrome for Android now turns web articles into AI-powered podcast conversations. Get hands-free browsing with Google Gemini's natural audio summaries.

LastPass faces $1.6 million fine from U.K. regulators after 2022 data breach exposed 1.6 million users. Password manager failed proper security controls.

Petco disclosed a data breach exposing customer Social Security numbers, financial account details, and driver's license information due to a software error.

Baseball teams can now analyze complete swing mechanics in normal training environments using Theia's markerless AI system that processes standard high-speed footage.

Smart home hacking fears overblown? Expert reveals real cybersecurity risks and simple protection tips to keep your connected devices safe from hackers.

MIT develops needle-free glucose monitor using light technology. Revolutionary device could replace painful finger pricks for diabetes management.