Home
>
Writing
>
Writing Your Best-Selling Non-Fiction Book Title

Writing Your Best-Selling Non-Fiction Book Title

Your struggling to sell just a few copies of your book, ebook, report or other information-based product each month?

Are you stumped by the lack of response you are getting?

You are positive people want your information, yet no matter how hard you try, you can't seem to tap into the flood of demand with your infoproduct.

Happily, there is one simple, quick change you can make to your product that can make a massive difference to your results -- improve your book title.

Your book title is often the ONLY advertisement that stands between your bank account and your prospects wallet.

Why is that?

Your book title finds it's way to directories, onto bookshelves (in the case of a printed book), website titles, website links, email and forum signatures, business cards, topics of seminars, press releases, joint venture partner proposals and campaigns, interviews, and much, much more....

Here are 3 highly successful techniques for turning your mediocre book titles into sizzling, red-hot, money-making titles...

Book Title Writing SECRET #1: Grab Their Attention

It often happens that book writers have great content, even great sales letters and press releases, but their title is a dismal, limp descriptive bore.

This is not the place to "save your best" marketing for the press release.

You want your book title to reach out and grab the browser's attention instantly by being personal, controversial and knowing exactly what is "front-of-mind" for your market.

Use strong words, action words, and controversy (within reason) to capture your prospect's attention.

Book Title Writing SECRET #2: Tap Into Their Interest

Apart from what you may think, you will not create interest in your readers, what you can do is anticipate and tap into interests that already exist in the mind's of your readers.

How do you do this?

Simple, by identifying what that interest is and clearly communicating this in your title.

For example, you've selected dieting as your subject area - and you discover that what your market is REALLY interested in right now is diets that are not dangerous to your health.

Your title could be something like:

WARNING: What You Don't Know About Low-Carb Diets That May Hurt You.

It's a matter of knowing what the REAL concerns are in your market.

Book Title Writing SECRET #3: Create Anticipation

Your book title must turn casual interest into enough curiosity that they will take a next step - read your sales letter, lookup your book, open the cover, purchase your book, etc...

Once you have grabbed their attention, tapped into their interest, the final step is to convince them that YOU, the author, offers a believable, unique and better fulfillment of their desire than others do.

You can create curiosity by:

- giving your approach it's own "technology" name

- listing the number of steps or formula stages

- promising results

Book Title Writing SECRET #4: Overcoming Objections

Finally, there is one final step that can really make your book title effective - that's to eliminate the biggest objection your prospects will have to not buy your product.

For example, in Steve Manning's book "How You Can Write Your Book On Anything in 14 Days Or Less...Guaranteed!" (see http://www.infoproductcreator.com/part/14days ) Steve overcomes the number one objection in the mind's of aspiring writers with the words "About Anything").

Why?

Most writers are not confident about their ability to write about a given topic - promising them an approach that will work no matter what the subject matter, overcomes the biggest buying obstacle right in the title.

With these tips, turn your work into it's own marketing machine by Attacking your market with your book title. Watch your sales soar, your credibility increase and best of all, watch your bank account grow.

Discover how to create your own best-selling eBooks, Special reports or books to sell online ...AND keep 100% of the profits. Limited time complimentary access to 7-Part Minicourse will get you started quickly and easily. Visit: http://www.infoproductcreator.com/ebook

limo rental Bismarck .. Lockport Chicago limo O’Hare

In The News:

Tech expert Kurt “CyberGuy" Knutsson says a tech support scam used a fake Windows Defender pop-up, tricking the victim to call and download software.

Tech expert Kurt “CyberGuy" Knutsson reveals ways to restore accidentally deleted text messages on your Android phone.

A new study says outdoor security camera apps are among the biggest collectors of user data, including phone numbers, payment details and precise location.

In iOS 18.2 and later, Apple's Mail app enhances email management by automatically sorting messages into distinct categories to help find emails faster.

A virtual private network (VPN) allows computer and smartphone users to mask an IP and create a secure, encrypted connection between a device and the internet.

Android 15's latest feature, Private Space, is like a private vault helping to keep your personal or sensitive apps away from prying eyes.

Cybercriminals have more ways than ever to target teenagers; here are some of the most widespread scams and tricks to watch in order to keep your loved ones safe.

Stay up to date on the latest AI technology advancements and learn about the challenges and opportunities AI presents now and for the future.

A humanoid robot named CUE6 has got game. The basketball-playing robot, produced by Toyota, claimed a Guinness World Record for longest shot.

With electronic signatures becoming more common, Kurt the CyberGuy explains how to produce your digital John Hancock for online documents.

Kurt the CyberGuy walks through steps he recommends immediately taking after getting new electronics — like phones or TVs — as gifts this holiday season.

When speaking becomes physically challenging, you can preserve your unique voice using Apple's Personal Voice and Live Speech technology.

Google Maps is deleting location history soon. Tech expert Kurt “CyberGuy" Knutsson shows you how to back it up before it's gone.

iOS 18.2 lets AirTag owners securely share item locations with trusted individuals. Tech expert Kurt “CyberGuy" Knutsson examines the powerful new feature.

The FBI is warning timeshare owners of a telemarketing scam tied to a Mexican drug cartel. Tech expert Kurt “CyberGuy" Knutsson provides steps to stay safe.

Protecting your home network includes securing your router, just like your phone or laptop. Kurt “CyberGuy" Knutsson reveals six ways to protect your Wi-Fi router from hackers.

Kurt “CyberGuy" Knutsson: ConnectOnCall breach leaks sensitive data of 910,000+ patients.

Rising elder scams: How to recognize them and protect yourself and your loved ones. Tech expert Kurt “CyberGuy" Knutsson helps you outsmart the scammers.

There are common habits and oversights that could leave your financial information vulnerable to cybercriminals, according to Kurt the CyberGuy.

Counting calories just got easier with The Drop, the world's first automated nutrition tracker using advanced computer vision and artificial intelligence.

A virtual private network can help ensure your information remains security and your privacy remains intact. Kurt the CyberGuy explains.

Stay up to date on the latest AI technology advancements and learn about the challenges and opportunities AI presents now and for the future.

Artificial intelligence-based cameras are giving air defense operators unprecedented capabilities in monitoring and protecting airspace.

Apple's iOS 18.1 Inactivity Reboot automatically reboots your iPhone if it hasn't been used or unlocked for more than three days, providing better data protection.

An inventor designed rooftop solar panels for a Tesla that draws solar energy while the car is parked, adding travel mileage without plugging in.